ActiveTrail vs ListShine
ActiveTrail
activetrail.comListShine
listshine.comSide by side
| Figure | ActiveTrail | ListShine |
|---|---|---|
| Price from | $9/mo | Free |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 7 | 1 |
| Spec score · Email Marketing Software | 9.2 (#3) | 7.9 (#109) |
| Spec score · Email marketing tools | 9.1 (#11) | 7.6 (#132) |
| Analytics | Reports show opens, clicks, click-to-open rates, bounces, complaints, unsubscribes and geographic or device breakdowns, with export options. | Campaign reports track opens and clicks and can be filtered by country, browser, and other criteria. |
| Automation | Visual automation workflows can react to customer behavior and triggers, with dynamic segmentation and onsite behavioral triggers. | Automation campaigns send a series of emails triggered by subscriber activity, with timing based on the subscriber’s local timezone. |
| Email automation | Yes | Yes |
| Founded | ActiveTrail says it began in 2004 as a RealCommerce group side project. | 2014 |
| Free plan | No | Yes |
| Headquarters | Tel Aviv, Israel | Zagreb, Croatia |
| Integrations | Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop. | The integrations page lists WordPress, PHP, Python, Facebook, Twitter, Bash, and Zapier. |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | The support page lists email and phone support, working hours of 08:00–17:00 CET, and an address in Zagreb, Croatia. |
| What it does | ActiveTrail is a multichannel marketing-automation platform for email, SMS, WhatsApp, push notifications, segmentation and customer journeys. | ListShine provides tools for creating and sending email marketing campaigns to subscriber lists. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.