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SPECIFICTION
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ActiveTrail vs MageMail

ActiveTrail

activetrail.com

MageMail

magemail.co

Side by side

FigureActiveTrailMageMail
Price from$9/mo$29/mo
Free plan——
Free trialYes—
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published72
Spec score · Email Marketing Software9.2 (#3)7.9 (#110)
Spec score · Email marketing tools9.1 (#11)7.6 (#128)
A/B testingYesYes
AnalyticsReports show opens, clicks, click-to-open rates, bounces, complaints, unsubscribes and geographic or device breakdowns, with export options.The product offers real-time analytics and insights about stores, campaigns, products, email deliverability, and industry statistics.
Email automationYesYes
Free planNoNo
HeadquartersTel Aviv, IsraelThe site gives a Stockholm, Sweden postal address and describes MageMail as made in Stockholm.
IntegrationsOfficial integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop.MageMail describes a tight integration with Magento and says it works with third-party email service providers and its GrooveJar product.
SecurityActiveTrail states that its information security management system complies with ISO 27001.MageMail says account passwords are encrypted and that it takes reasonable and appropriate measures to protect personal information.
SegmentationDynamic groups can update automatically from contact filters and behavior across email, SMS, WhatsApp, push and Smart Pixel activity.Campaigns can be targeted using customer behavior, demographics, location, and other criteria.

Plans

ActiveTrail

  • SMS package$0.11, paid once
  • Basic$9 a month
  • Plus$14 a month
  • Premium$351 a month
  • BasicPrice not published
  • PlusPrice not published
  • PremiumPrice not published

ActiveTrail pricing →

MageMail

  • MageMail$49 a month
  • Bulk email add-on$29 a month

MageMail pricing →

In their own words

ActiveTrail

ActiveTrail has no write-up on Specifiction yet; its figures are above.

Visit activetrail.com

MageMail

MageMail has no write-up on Specifiction yet; its figures are above.

Visit magemail.co