ActiveTrail vs Salesforce Marketing Cloud Account Engagement
ActiveTrail
activetrail.comSalesforce Marketing Cloud Account Engagement
salesforce.comSide by side
| Figure | ActiveTrail | Salesforce Marketing Cloud Account Engagement |
|---|---|---|
| Price from | $9/mo | $1,250/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 8 |
| Spec score · Marketing Automation Software | 8.9 (#11) | 8.5 (#24) |
| Audience | ActiveTrail says it serves businesses of different sizes, from startups to large companies, and has branches in the USA, Israel, Germany, France and Latin America. | The product page describes Account Engagement as supporting on-demand generation and account-based marketing strategies. |
| Email automation | Yes | Yes |
| Founded | ActiveTrail says it began in 2004 as a RealCommerce group side project. | 1999 |
| Free plan | No | No |
| Headquarters | Tel Aviv, Israel | San Francisco, California, United States |
| Integrations | Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop. | The edition comparison lists Data Cloud Connector, bit.ly Pro Connector, Eventbrite, native CRM, Olark Chat, webinar, and Google Ads integrations. |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | The Standard Success Plan is included in all licenses and provides Knowledge Articles, documentation, Trailhead, and the global Trailblazer Community. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
Salesforce Marketing Cloud Account Engagement
- Growth+$1,250 a month
- Plus+$2,750 a month
- Advanced+$4,400 a month
- Premium+$15,000 a month
- Growth+$1,250 a month
- Plus+$2,750 a month
- Advanced+$4,400 a month
- Premium+$15,000 a month
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Account Engagement has no write-up on Specifiction yet; its figures are above.