ActiveTrail vs Spotler Mail+
ActiveTrail
activetrail.comSpotler Mail+
spotler.comSide by side
| Figure | ActiveTrail | Spotler Mail+ |
|---|---|---|
| Price from | $9/mo | £81/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 7 | 3 |
| Spec score · Email Marketing Software | 9.2 (#3) | 7.3 (#155) |
| Spec score · Email marketing tools | 9.1 (#11) | 7.9 (#93) |
| A/B testing | Yes | Yes |
| Email automation | Yes | Yes |
| Founded | ActiveTrail says it began in 2004 as a RealCommerce group side project. | 2016 |
| Free plan | No | No |
| Integrations | Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop. | The product pages list integrations including Salesforce, Shopify, Lightspeed, Shopware, HubSpot, WooCommerce, Microsoft Dynamics 365, NetSuite CRM, VTEX, Workbooks CRM, Magento, and PrestaShop. |
| Landing pages | ActiveTrail includes a landing-page builder with signup forms for lead capture. | Yes |
| Security | ActiveTrail states that its information security management system complies with ISO 27001. | Spotler's Trust Center lists an ISO/IEC 27001:2022 certificate and Mail+-specific anti-spam policy. |
| Segmentation | Dynamic groups can update automatically from contact filters and behavior across email, SMS, WhatsApp, push and Smart Pixel activity. | Contacts can be segmented using database attributes, with dynamic content and contact exclusions. |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | Spotler says it offers training and technical support, and its pricing page says support is included. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
Spotler Mail+
- Spotler Mail+ Professional£81 a month
- Spotler Mail+ Automation£288 a month
- Spotler Mail+ Ecommerce£306 a month
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.
Spotler Mail+
Spotler Mail+ has no write-up on Specifiction yet; its figures are above.