ActiveTrail vs Upscribe
ActiveTrail
activetrail.comUpscribe
upscribe.netSide by side
| Figure | ActiveTrail | Upscribe |
|---|---|---|
| Price from | $9/mo | $5/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 7 | 3 |
| Spec score · Email Marketing Software | 9.2 (#3) | 7.4 (#149) |
| Spec score · Email marketing tools | 9.1 (#11) | 7.4 (#152) |
| Email automation | Yes | Yes |
| Free plan | No | No |
| Integrations | Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop. | The site says forms connect to CRM, email marketing, or automation tools, but does not name specific integrations on that page. |
| Product | ActiveTrail is a cloud based marketing platform for email campaigns and automated customer journeys across email, SMS, WhatsApp and push notifications. | Upscribe describes itself as a tool for capturing, nurturing, and converting leads with email marketing tools. |
| Security | ActiveTrail states that its information security management system complies with ISO 27001. | The privacy policy says the company performs annual SOC II audits and will notify users as soon as possible of a breach materially affecting them or their lists. |
| Segmentation | Dynamic groups can update automatically from contact filters and behavior across email, SMS, WhatsApp, push and Smart Pixel activity. | Users can tag contacts by interest or source and segment contacts for email marketing. |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | The privacy policy directs users with questions or concerns to its contact form or [email protected]. |
| Trial | The pricing FAQ says the demo account is free for 30 days and requires no credit card. | Upscribe’s own homepage offers a free trial; an Upscribe-published article states that the trial lasts 14 days. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.