Ada vs Intercom
Ada
ada.cxIntercom
intercom.comSide by side
| Figure | Ada | Intercom |
|---|---|---|
| Price from | — | $0.99/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 0 | 11 |
| Spec score · AI Customer Service Agents | 8.0 (#13) | 8.6 (#2) |
| Spec score · AI Customer Service Software | 8.0 (#13) | 8.6 (#7) |
| Spec score · Customer Self-Service Software | 8.0 (#17) | 8.7 (#7) |
| Spec score · Chatbot Builders | 8.0 (#118) | 9.0 (#12) |
| Spec score · Live chat software | 7.8 (#52) | 9.1 (#9) |
| Founded | 2016 | 2011 |
| Free plan | No | No |
| Headquarters | Toronto, Ontario, Canada | San Francisco, California, United States |
| Human handoff | Yes | Fin hands conversations to agents with the full conversation and customer history attached. |
| Integrations | Ada’s integrations page lists connections for customer service systems, including Aircall and Amadeus. | Fin can work with existing helpdesks including Salesforce, HubSpot, and Freshdesk. |
Plans
Intercom
- Essential$19 a month
- Advanced$85 a month
- Expert$132 a month
- Fin AI Agent$0.99 a month
- Fin AI Agent$0.99, paid once
- Fin AI Agent with existing helpdesk$0.99, paid once
- Fin Voice$1.99, paid once
- Copilot$29 a month
- Copilot monthly$35 a month
- Pro$99 a month
In their own words
Ada
Ada is a customer experience platform that provides AI agents for customer service. Its agents are designed to resolve inquiries and perform tasks through connected business systems, using channels that include voice, messaging, and email. Ada describes support for multilingual experiences across channels, preserving customer identity, context, and conversation continuity. The platform includes a visual flow builder, AI bot generation, knowledge-base answers, and human handoff, as well as tools to test, analyze, and optimize agent performance. Agents can use API, Code, and MCP tools through business systems under customer controls; open APIs and SDKs connect the platform with enterprise systems and workflows. Listed integrations include Zendesk, Salesforce, Amazon Connect, Freshworks, Genesys, ServiceNow, and Twilio Flex. Ada states that it has HIPAA, SOC 2, GDPR, PCI DSS, and AIUC-1 compliance, and describes zero data retention policies with LLM providers, safeguards, and continuous monitoring. The service is paid and has no free plan; pricing is not published. Ada invites prospective customers to schedule a custom demo and says its team will reach out within one business day to arrange a 30-minute call.
Intercom
Intercom is a customer messaging and support platform for businesses serving people through a website, app, or product. It combines a website chatbot and live-agent chat with a shared inbox, ticketing, a help center, and omnichannel conversations. Teams can use its visual flow builder and AI bot generation, track visitors, and connect 450 listed integrations. Fin answers free-form questions from approved knowledge and cites sources. When a conversation needs an agent, it passes along the conversation and customer history. Teams can customize Messenger’s tone, style, and design, and Fin can work with existing helpdesks including Salesforce, HubSpot, and Freshdesk. The platform and Messenger support web, iOS, and Android. Essential is $19 a month per seat when billed annually; Advanced is $85 a month per seat and includes 20 free Lite seats; Expert is $132 a month per seat and includes 50 free Lite seats. Fin AI Agent is billed from $0.99 per outcome. A 14-day trial is listed; payment begins only after choosing a plan and adding payment details. Intercom was founded in 2011 and is headquartered in San Francisco.