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Adjust vs Aptabase

Adjust

adjust.com

Aptabase

aptabase.com

Side by side

FigureAdjustAptabase
Price fromFree$10/mo
Free planYesYes
Free trialYes—
Open source—Yes
WebYesYes
WindowsYesYes
macOS—Yes
iOSYesYes
AndroidYesYes
APIYesYes
Self-hosted—Yes
Plans published418
Spec score · Mobile App Analytics Software9.1 (#6)9.3 (#3)
Founded20122023
IntegrationsAdjust maintains a certified marketplace covering ad networks, analytics platforms, data-management tools and solution agencies.The maker lists SDKs or quickstarts for Swift, Kotlin, Flutter, React Native, NativeScript, Electron, Tauri, .NET MAUI, web apps, React/Next.js, Angular, browser extensions, Unity, Unreal Engine, Godot, Python and C++.
SupportBase clients receive English email-only support and the Help Center; broader support is described as available in 25 languages.The maker offers support by email, a Discord community and GitHub issues for bugs and feature requests.
What it doesAdjust is a measurement and analytics suite for app marketers covering attribution, reporting, optimization and fraud protection.Aptabase provides privacy-focused event analytics for mobile, desktop and web applications as an alternative to Firebase Analytics.

Plans

Adjust

  • BaseFree
  • BaseFree
  • CorePriced on request
  • EnterprisePriced on request

Adjust pricing →

Aptabase

  • FreeFree
  • 200,000 events$10 a month
  • Pay as you grow — 200,000 events$10 a month
  • 1,000,000 events$20 a month
  • Pay as you grow — 1,000,000 events$20 a month
  • 2,000,000 events$40 a month
  • Pay as you grow — 2,000,000 events$40 a month
  • 5,000,000 events$75 a month
  • Pay as you grow — 5,000,000 events$75 a month
  • 10,000,000 events$140 a month

Aptabase pricing →

In their own words

Adjust

Adjust is an attribution and analytics suite for app marketers measuring marketing activity across platforms. Its measurement offering connects marketing touchpoints across mobile, web, connected TV, PC, and console. Datascape combines marketing data with reports, visualizations, dashboards, and performance metrics. Growth Copilot lets users ask plain-language questions in Datascape, while Adjust MCP connects Adjust data to existing AI workflows. TrueLink creates branded deep links that can direct users to specific locations within an app across channels and environments. Audience tools support building, analyzing, and A/B testing custom groups for retargeting, and the partner marketplace lists ad networks, analytics platforms, and data management solutions. The free Base plan includes up to 1,500 monthly attributions for up to 12 months. Core and Enterprise pricing is available through sales. Growth Solutions such as TrueLink, Web Attribution, Fraud Prevention Suite, Data Residency, and PC & Console are paid add-ons for Core and Enterprise clients. Base clients receive English email-only support and the Help Center. Adjust says it was founded in 2012 and is an AppLovin company.

Visit adjust.com

Aptabase

Aptabase is an open-source analytics platform for mobile, desktop, and web apps. Developers choose events and send them through an SDK track function; the dashboard presents sessions, events, app and OS versions, devices, and countries in real time. It also includes live session viewing, a live geo view, session timelines, custom event properties, dark mode, and CSV export. Aptabase describes its sessions as anonymous and says it does not use device identifiers, cookies, fingerprints, or long-term user identification. This means it cannot report user-level measures such as Monthly Active Users, per-user retention, or funnels tied to individuals. The free plan costs nothing for up to 20,000 events per month and unlimited apps. Paid monthly plans start at $10 a month for 200,000 events. Cloud users can choose EU storage in Germany or US storage in Virginia, with data processed and stored in its selected region. Analytics data is retained for up to five years. Aptabase can also be self-hosted for free, with maintenance and updates the operator's responsibility.

Visit aptabase.com