AdRoll vs Aitarget
AdRoll
adroll.com
Aitarget
aitarget.comSide by side
| Figure | AdRoll | Aitarget |
|---|---|---|
| Price from | Free | — |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 8 | 0 |
| Spec score · Social Media Advertising Software | 8.7 (#2) | 7.7 (#19) |
| Headquarters | San Francisco, California, United States | New York, United States |
| Product | AdRoll unites social media and programmatic advertising to manage cross-channel campaigns from one platform. | Aitarget Group describes itself as a marketing technology ecosystem for advertising, creative automation, and cross-border payments. |
| Support | Official pricing materials say support includes video and written resources plus live email and phone assistance; advanced packages can include onboarding and account management. | Aitarget’s registration guide says users can contact specialists through platform chat or Telegram. |
Plans
AdRoll
- Account-Based RetargetingFree
- Account-Based AdvertisingPriced on request
- Account-Based MarketingPriced on request
- Account-Based Marketing + AdvertisingPriced on request
- Advanced PackagePrice not published
- Managed Services AdsPriced on request
- Managed Services Advanced PackagePrice not published
- Self-Service AdsPriced on request
In their own words
AdRoll
AdRoll brings social media and programmatic advertising together for cross-channel campaign management. Campaigns can reach the open web and Facebook, Instagram, TikTok, LinkedIn, and Pinterest in display, native, video, and social formats. Automation Builder coordinates campaigns across channels, while BidIQ applies AI to real-time bid optimization. AdRoll says it connects digital identities across browsers and devices without collecting explicit personal information such as names, phone numbers, addresses, or dates of birth. Its product page says competitor targeting and website-level audiences are not offered. Integrations listed include Shopify, WooCommerce, Wix, BigCommerce, Klaviyo, AppsFlyer, Facebook, Instagram, TikTok, Pinterest, Google Ads, Salesforce, HubSpot, and Google Analytics. Reporting includes real-time campaign metrics, exportable reports, and reporting APIs. Support options include written and video resources and live agent help by email and phone. Social Ads is self-service only, without onboarding, account management, or optimization team support. AdRoll is a NextRoll division headquartered in San Francisco. Account-Based Retargeting has no fee to get started; the listed plan charges for media. Other listed plans either use annual commitment, pay-as-you-go, or request-sales pricing.
Aitarget
Aitarget is a paid marketing technology ecosystem from Aitarget Group, with web and API access. It combines advertising management, creative automation and cross-border payment tools. Evido gives brands and agencies access to advertising across Meta, TikTok, Google, Telegram, Snapchat and other channels. The platform lists TikTok, Telegram, Google, Meta, X, Snapchat and LinkedIn as supported advertising platforms, while new account requests currently cover TikTok, Telegram, Google or Meta. Its first minimum top-up is $500, a one-time deposit usable over time across platforms; balances can be funded by bank card or invoice. Feed-based automation generates personalized ads, and AI tools support mass video personalization. Telegram Insider analyzes Uzbek- and Arabic-language channel audiences. The API supports TikTok and Meta account management, refills and reporting, while Google Ads reporting appears alongside Meta and TikTok in one dashboard. Pricing is on request.