Adtelligent vs illumin
Adtelligent
adtelligent.comillumin
illumin.comSide by side
| Figure | Adtelligent | illumin |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 0 | 0 |
| Spec score · Demand Side Platform | 7.1 (#7) | 7.5 (#6) |
| Founded | 2008 | 2009 |
| Security and privacy | The retail media page lists a consent and privacy layer for privacy-law compliance and age-gating. | illumin says it is a Network Advertising Initiative member and participates in DAA and DAAC self-regulatory principles. |
| What it does | Adtelligent describes itself as a full-stack advertising company offering in-house SaaS solutions for publishers and advertisers. | illumin is a journey advertising platform for planning, buying, optimizing and measuring digital campaigns across video, mobile, out-of-home, social, connected TV and display. |
In their own words
Adtelligent
Adtelligent offers advertising technology for publishers and advertisers through web and API products. Its Supply Side Platform provides ad serving and programmatic yield optimization; Adtelligent Intelli analyzes real-time demand alongside historical platform data. The SSP also describes malware detection and scoring intended to filter fraudulent traffic. The self-serve DSP supports display, native, push, pop-up, and video campaigns, with targeting, reporting, campaign management, and conversion tracking. Adtelligent says the DSP connects to over 50 inventory sources and integrated ad networks. DSP Suite is a white-label platform for media buying and advertising bidding technology, with APIs for reporting and entity management. Other offerings cover targeted video advertising for live and on-demand workflows, retail media campaigns across on-site, off-site, and in-store channels, and header bidding. The Prebid-based Header Bidding Platform can connect to Google Ad Manager for auction setup and unified reporting. Retail media includes a consent and privacy layer. Product pages invite demo or contact requests; pricing is on request, with no plan prices listed.
illumin
illumin is a web-based advertising platform for buying campaigns across multiple inventory sources. It offers both buying models and supports native, display, video, connected TV, audio, digital out-of-home, and social advertising, plus email integration. Targeting options span geography, language, technology, inventory and its quality, deals, brand safety, content and keywords, connections, viewability, demographics, source, and audiences. Attribution reporting is included. The listed supported regions are North America, LATAM, and EMEA. illumin was founded in 2009 and is headquartered in Toronto, Canada. It is paid software, with pricing available on request rather than a listed fixed plan price. For buyers comparing advertising tools, the range of channels, inventory choices, targeting options, and supported regions describes the available scope; the listed facts do not specify a price amount or billing term.