Affinity vs HeyReach
Affinity
affinity.co
HeyReach
heyreach.ioSide by side
| Figure | Affinity | HeyReach |
|---|---|---|
| Price from | $166.67/mo | $79/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 4 | 5 |
| Spec score · Social Selling Software | 9.3 (#1) | 8.9 (#3) |
| Analytics | The product provides reporting and analytics over network, deal and portfolio activity. | HeyReach provides real-time data, sentiment analysis and automatic tagging of warm leads. |
| Founded | Independent company profiles and funding coverage place Affinity's founding year in 2014. | 2023 |
| Headquarters | San Francisco, California, United States | Estonia |
| Integrations | Native connections include Gmail, Outlook, Slack, Microsoft Teams and PitchBook, with partner integrations such as Salesforce, Monday, Notion, Outreach and Preqin. | Listed integrations include Clay, n8n, HubSpot, Slack, Zapier, Make, Smartlead, Instantly, Pabbly, Albato, Attio and Breakcold. |
| Product | Affinity describes itself as an AI-first CRM for private capital firms that helps them find, manage, and close deals. | HeyReach is a LinkedIn outreach automation tool aimed at agencies, salespeople, growth marketers, and GTM engineers. |
| Rating on Chrome Web Store | 3.7 out of 5 from 10 ratings | 4.3 out of 5 from 11 ratings |
| Rating on G2 | 4.4 out of 5 from 73 reviews | 4.6 out of 5 from 74 reviews |
| Security | Affinity says sensitive data is encrypted at rest and in transit and production services run in an isolated AWS Virtual Private Cloud. | The DPA says data in transit uses TLS 1.2 or higher and critical data at rest, including credentials and sensitive information, uses AES-256-GCM. |
| What it does | Affinity is an AI-first CRM for private-capital firms that captures interactions, maps firm relationships and surfaces connections that can advance deals. | HeyReach is a LinkedIn outreach automation platform for agencies, sales teams and GTM operators. |
Plans
Affinity
- Essential$2,000 a year
- Scale$2,300 a year
- Advanced$2,700 a year
- EnterprisePriced on request
HeyReach
- Growth$79 a month
- Agency$999 a month
- Agency$999 a month
- Unlimited$2,999 a month
- CustomPriced on request
In their own words
HeyReach
HeyReach is a LinkedIn outreach automation tool for agencies, salespeople, growth marketers, and GTM engineers. Campaigns can send connection requests, messages, follow-ups, voice notes, and profile views, including an “If Connected” condition. Multiple LinkedIn accounts can be connected, with sending rotated among them, while the Unified Inbox gathers messages across accounts. Contacts can be imported from Sales Navigator, Clay, RB2B, HubSpot, and other tools. Listed integrations include Instantly, Clay, n8n, HubSpot, Slack, Smartlead, Zapier, Make, and RB2B. An API, custom webhooks, and MCP server connect AI agents to campaign and lead workflows; Instantly and Smartlead integrations support multichannel campaigns. It runs on the web and as an extension, with API access. Pricing starts at $47/user/mo billed annually, and the 14-day trial needs no credit card. Trial seats are limited and it does not convert automatically.