AffRef vs Awin
AffRef
affref.comAwin
awin.comSide by side
| Figure | AffRef | Awin |
|---|---|---|
| Price from | $49/mo | $49/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 5 |
| Spec score · Affiliate Marketing Software | 8.6 (#16) | 9.0 (#1) |
| API access | Yes | Yes |
| Automated payouts | Yes | Yes |
| Fraud prevention | Yes | Yes |
| Free plan | No | No |
| Integrations | The site lists Shopify, Stripe, Lemon Squeezy, RevenueCat, Next.js, and custom platforms, with Adapty, Qonversion, and StoreKit adapters for mobile apps. | Awin provides tracking plugins for ecommerce platforms and a Conversion API for server-to-server tracking. |
| Security | The privacy policy says passwords are bcrypt-hashed, card data is handled by Stripe, and HTTPS is used throughout. | Awin states that it holds ISO 27001 certification, performs regular penetration testing, and uses technical and organizational measures for GDPR compliance. |
| Support | The site says it usually replies within an hour and lists priority support on Pro and Scale plans. | For self-managed advertisers, Awin offers developer documentation and tutorials, and says it responds to specified tracking and plugin questions within 48 working hours. |
| Tracking | It supports referral links and coupon codes, first-party tracking, and a real-time analytics dashboard. | Awin's tracking solution records data including basket value, product count and type, customer status, coupon use, and click-to-sale lag time. |
Plans
AffRef
- Starter$49 a month
- Pro$99 a month
- Scale$249 a month
- EnterprisePriced on request
Awin
- Access£99 a month
- Accelerate£199 a month
- Access$49 a month
- Accelerate$99 a month
- AdvancedPriced on request
In their own words
Awin
Awin connects brands with more than one million partners for partnership marketing. Its directory, recommendations, and campaign marketplace help advertisers discover publishers and promotional opportunities. Reporting covers campaign results, customer journeys, and publisher, product, and creative performance. Advertisers can create commission groups using product, customer status, coupon code, campaign, publisher, and transaction-date criteria; Advanced adds further rules. Tracking records basket value, product count and type, customer status, coupon use, and click-to-sale delay. Ecommerce plugins and a Conversion API support tracking integrations, while Awin lists more than 80 technology partners. Automated payouts, fraud prevention, last-click attribution, and API access are included capabilities. Security information includes ISO 27001 certification, regular penetration testing, and GDPR measures. Self-managed advertisers maintain and test their tracking, with paid integration help available. The publisher app supports link creation, partner discovery, storefronts, offer filtering, earnings, and performance insights. Access costs £99 a month plus VAT and a 3.5% transaction fee; Accelerate costs £199.00 GBP plus VAT and a 2.5% fee.