Airbridge vs Triple Whale
Airbridge
airbridge.ioTriple Whale
triplewhale.comSide by side
| Figure | Airbridge | Triple Whale |
|---|---|---|
| Price from | $40/mo | $219/mo |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 5 |
| Spec score · Marketing Attribution Software | 9.2 (#1) | 8.6 (#12) |
| API | The REST API exposes tracking-link management, reports, raw-data export, attribution results, event ingestion, ad-spend uploads and SKAN configuration. | The public API supports sending data into Triple Whale, pulling business data and publishing metrics to the Summary page or attribution workflows. |
| Attribution | The service attributes downstream events such as trials, subscriptions and revenue to acquisition sources. | Triple Whale's Triple Pixel supports cross-device and cross-platform tracking, and its paid plans offer multi-touch attribution. |
| Funding | Dealroom reports a 21.4 billion KRW Series C in 2026 and cumulative funding of about 41.3 billion KRW. | A March 2022 release reported $27.7 million raised in an extended Series A, including a $24 million Elephant-led round and earlier seed funding. |
| Integrations | The integrations directory advertises more than 374 integrations, including ad networks, subscription tools and data partners. | Triple Whale lists more than 60 pre-built integrations spanning Shopify, WooCommerce, BigCommerce, ad networks, marketplaces, email, subscriptions, shipping, reviews, warehouses and collaboration tools. |
| Licence | Terms describe Airbridge as proprietary software-as-a-service and reserve intellectual-property rights to AB180; reverse engineering is prohibited. | Triple Whale is proprietary software; its terms grant limited service use and prohibit copying or scraping site content. |
| Rating on Capterra | 0.0 out of 5 from 0 reviews | 5.0 out of 5 from 1 review |
| Rating on G2 | 4.6 out of 5 from 36 reviews | 4.5 out of 5 from 482 reviews |
| Rating on GetApp | 0 out of 5 from 0 reviews | 5.0 out of 5 from 1 review |
| Support | All plans include documentation, developer guides, API references, and ticket-based technical and product support; Growth includes a dedicated CSM. | The pricing page says customers can contact the team with questions and book time with implementation specialists; Enterprise includes dedicated success coverage. |
| What it does | Airbridge is AB180’s mobile measurement platform linking acquisition channels with trials, subscriptions and revenue. | Triple Whale is a cloud ecommerce intelligence platform that combines marketing, sales and operations data in a central dashboard with attribution, analytics and AI agents. |
Plans
Triple Whale
- FreeFree
- FreeFree
- Foundation$219 a month
- Automate$749 a month
- EnterprisePriced on request
In their own words
Airbridge
Airbridge is a mobile measurement partner that attributes and analyzes advertising across mobile, web, PC, console, and connected TV. It links ad spend, app events, and subscription revenue to help show which campaigns bring in paying subscribers. Reports cover revenue, return on ad spend, subscriber value, funnels, retention, and predictive lifetime value up to 180 days. Deep-link tools include direct and deferred links, short links, QR codes, and web-to-app routing. Signal Hold can delay a conversion postback for up to 24 hours and discard it if a matching cancellation comes in; this feature currently applies only to Meta Ads. Core covers Google, Meta, Apple Ads, and TikTok attribution, standard events, and up to two third-party integrations. Growth supports more than 330 ad networks and platforms, custom event tracking, unlimited integrations, and a dedicated customer success manager. Airbridge supports Android, iOS, web, and API integrations. Core costs $40 a month, includes 500K data points, then charges $0.0001 per data point; it has no annual contract. A 30-day trial is listed.
Triple Whale
Triple Whale brings business data together to help ecommerce and retail brands measure growth and support decisions and actions. The product is aimed at marketing, ecommerce, and data leaders. Triple Pixel supports tracking across devices and platforms, while paid plans offer multi-touch attribution. Moby AI uses business context to answer questions about sales, spend, customers, and performance, and can generate on-brand creative. The Automate plan adds paid-media actions, scheduled reports and workflows, creative variations, and tools for landing pages and interactive assets. Enterprise combines attribution with marketing mix modeling and incrementality testing, including holdouts and geo-lift tests. Triple Whale lists more than 60 pre-built integrations, plus Data-In and Data-Out APIs for connecting sources and syncing platform data to warehouses, BI tools, or internal apps. The Free plan costs nothing and includes 10 users and 12 months of data retention. The product has a mobile app and lists real-time data refresh updated every 15 minutes or less. Triple Whale was founded in 2021 and is headquartered in Columbus, Ohio.