Airtable vs Annum
Airtable
airtable.comAnnum
annumplanning.comSide by side
| Figure | Airtable | Annum |
|---|---|---|
| Price from | $20/mo | $8.25/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 8 | 6 |
| Spec score · Marketing Planning Software | 9.5 (#1) | 9.0 (#2) |
| Documentation | Documentation includes API references, Web API scopes, authentication guidance, rate-limit guidance, help-center articles, Academy training and community support. | The help center provides role-specific guides for Account Owners, Admins, Contributors, and Viewers, plus instructions for budgets, channels, calendars, exports, plans, tags, and performance data. |
| Founded | Gartner and Crunchbase identify Airtable as founded in 2012. | 2020 |
| Integrations | Airtable advertises integrations for Slack, Google Drive, Salesforce, Jira, Zendesk, Claude and content-management systems. | Annum advertises bidirectional synchronization with project-management, production, and measurement applications through Workato connectors. |
| Licence | Airtable is proprietary hosted software; its terms grant a limited, revocable license to use compiled applications and services, with third-party open-source components separately licensed. | The terms grant a limited, non-exclusive, non-transferable, revocable license and state that Annum owns or controls the software content, indicating proprietary rather than open-source software. |
| Privacy | Airtable says its privacy program is designed for compliance with GDPR, UK GDPR and CCPA/CPRA. | Annum’s privacy policy says it will not rent or sell user-entered content, and generally will not disclose it without consent except in specified circumstances. |
| Rating on Capterra | 4.6 out of 5 from 2,245 reviews | 4.8 out of 5 from 4 reviews |
| Rating on G2 | 4.6 out of 5 from 3,299 reviews | 4.9 out of 5 from 15 reviews |
| Security | Airtable says data is encrypted in transit and at rest, with 256-bit SSL/TLS used for data in transit and encrypted isolated backups. | Annum’s terms say it works to protect account security but cannot guarantee that unauthorized third parties will not defeat its security measures. |
| What it does | Airtable is a cloud app platform combining spreadsheet-like tables, relational data, workflows, interfaces, automations and AI app building. | Annum combines campaigns, channels, content, and online and offline tactics into one integrated marketing planning calendar. |
Plans
Airtable
- Team$20 a month
- Business$45 a month
- Enterprise ScalePriced on request
- FreeFree
- Team$20 a month
- Business$45 a month
- Team$2,420 a month
- Business$5,445 a month
Annum
- Starter$99 a month
- Advanced$99 a month
- Enterprise$99 a month
- Advanced$99 a year
- Enterprise$99 a year
- Starter$1,188 a year
In their own words
Airtable
Airtable is a cloud platform for organizing relational data and building governed workflows for teams. It brings together databases, interfaces, automations, reporting, views, governance and security controls, alongside Airtable AI. Teams can use it to create business apps without code and place AI agents inside those apps. Integrations listed include Slack, Google Drive, Salesforce, Jira and Zendesk; native integrations include email, Dropbox, Box, Gmail, Google Drive and Typeform. Permission settings can be customized for collaborators, and share links can be password-protected or limited by email domain. Other security features include record-level revision history and two-factor authentication. Airtable lists compliance coverage or certification information for SOC 2 Type 2, ISO/IEC 27001:2022, ISO/IEC 27701:2019, HIPAA and TX-RAMP Level 2. It offers web access, an API and extension, plus macOS, Windows, iOS and Android apps. The Free plan is for individuals or very small teams and allows 1,000 records per base. Team costs $20 a month billed annually; a 14-day trial is listed.
Annum
Annum is web-based integrated marketing planning software that brings campaigns, channels, content, and online and offline tactics into a shared calendar. Its timeline or flow view can show several months week by week and expand to a year or longer. Planners can enter expenses for individual tactics and review budget summaries across channels. Calendars of Interest include holidays, cultural observances, consumer spending events, and predicted email performance insights for B2B and B2C. The Starter plan includes 10 users, one unified calendar, unlimited channels and tactics, and a five-year historical archive. It costs $99 a month billed annually; monthly subscriptions are $116 per month. Annum also offers Advanced and Enterprise plans, with integration fees depending on customer requirements. A 14-day trial provides one calendar or plan and up to 10 seats, requires no credit card, and includes live onboarding training on request. The app is designed for laptop use, not tablets or smartphones.