Airtable vs Opal
Airtable
airtable.comOpal
workwithopal.comSide by side
| Figure | Airtable | Opal |
|---|---|---|
| Price from | $20/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 8 | 1 |
| Spec score · Marketing Planning Software | 9.5 (#1) | 7.3 (#12) |
| Audience | The Free plan is intended for individuals or very small teams, while the Team plan is intended for teams building apps for shared workflows. | Opal describes its platform as purpose-built for enterprise marketing organizations and brand builders. |
| Compliance | Airtable states that it has SOC 2 Type 2, ISO/IEC 27001:2022, ISO/IEC 27701:2019, HIPAA and TX-RAMP Level 2 coverage or certification information. | Opal says its Security Management System meets ISO 27001:2022 and ISO 27701:2019 standards and has been reviewed against the SOC 2 assessment. |
| Founded | Gartner and Crunchbase identify Airtable as founded in 2012. | 2011 |
| Headquarters | San Francisco, California, United States | Portland, Oregon, United States |
| Integrations | Airtable advertises integrations for Slack, Google Drive, Salesforce, Jira, Zendesk, Claude and content-management systems. | Listed integrations include Jira, Adobe Workfront, Wrike, Asana, Airtable, Smartsheet, Google Forms and Sheets, Frame.io, Slack, Sprout Social, Sprinklr, and Khoros. |
Plans
Airtable
- Team$20 a month
- Business$45 a month
- Enterprise ScalePriced on request
- FreeFree
- Team$20 a month
- Business$45 a month
- Team$2,420 a month
- Business$5,445 a month
In their own words
Airtable
Airtable is a cloud platform for organizing relational data and building governed workflows for teams. It brings together databases, interfaces, automations, reporting, views, governance and security controls, alongside Airtable AI. Teams can use it to create business apps without code and place AI agents inside those apps. Integrations listed include Slack, Google Drive, Salesforce, Jira and Zendesk; native integrations include email, Dropbox, Box, Gmail, Google Drive and Typeform. Permission settings can be customized for collaborators, and share links can be password-protected or limited by email domain. Other security features include record-level revision history and two-factor authentication. Airtable lists compliance coverage or certification information for SOC 2 Type 2, ISO/IEC 27001:2022, ISO/IEC 27701:2019, HIPAA and TX-RAMP Level 2. It offers web access, an API and extension, plus macOS, Windows, iOS and Android apps. The Free plan is for individuals or very small teams and allows 1,000 records per base. Team costs $20 a month billed annually; a 14-day trial is listed.
Opal
Opal is a visual platform for enterprise marketing teams to plan campaigns and content and connect strategy to execution. Teams can link strategic plans with campaigns, content, and initiatives in market to see how activity supports priorities. Gem AI answers questions about marketing work in context and can draft copy, adapt ideas for channels, translate content, and identify brand drift. Opal says customer data is not used to train the model, and organizations can connect a frontier LLM of their choice. Listed integrations include Jira, Adobe Workfront, Wrike, Asana, Airtable, Smartsheet, Google Forms and Sheets, Frame.io, Slack, Sprout Social, Sprinklr, and Khoros; API endpoints support custom connections. The platform includes approval workflows, a content calendar, creative proofing, and limited guest access. Opal lists AES-256 encryption at rest, TLS 1.2+ in transit, role-based access, enforced two-factor authentication, and SAML single sign-on. It is multi-tenant cloud by default, with a single-tenant deployment option. Pricing is on request.