AiSensy vs Msgai
AiSensy
aisensy.comMsgai
msgai.inSide by side
| Figure | AiSensy | Msgai |
|---|---|---|
| Price from | $6/mo | ₹899.08/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 17 | 3 |
| Spec score · Chatbot Builders | 9.3 (#4) | 8.2 (#102) |
| API | The help article documents API campaigns that connect a CRM to AiSensy and send approved WhatsApp templates through a POST endpoint. | Msgai documents a public API for sending messages and templates, with outbound webhooks for message and conversation events. |
| Automation | Its feature set includes drag-and-drop WhatsApp chatbots and chatbot-to-human handoff. | The platform offers broadcasts, visual chatbot flows, and AI agents for automating replies. |
| Free plan | Yes | No |
| Headquarters | LinkedIn lists the headquarters as Gurgaon, Delhi NCR, India. | India |
| Human handoff | Agents can take over chatbot conversations, with notifications for bot-to-human transfers. | Yes |
| Integrations | The integration directory advertises more than 2,000 connections and names Shopify, WooCommerce, Razorpay, Zapier, Pabbly, WebEngage and LeadSquared among examples. | The integrations documentation lists connections including Razorpay, Stripe, Shopify, Zapier, HubSpot, and Salesforce, plus generic webhooks. |
| Intended users | AiSensy says businesses use it to acquire customers with Click-to-WhatsApp ads, grow revenue through broadcasts and support customers with live chat and AI chatbots. | Msgai describes its platform as built for Indian businesses, from D2C brands to large enterprises. |
| Product | AiSensy describes itself as an AI-powered WhatsApp marketing and engagement platform powered by official WhatsApp APIs. | Msgai provides a platform for WhatsApp Business API messaging, Instagram messaging, RCS, and communication automation. |
| Security | AiSensy's terms say two-factor authentication is mandatory for user accounts. | The integrations guide recommends webhook signature verification and says integration credentials are stored in ScyllaDB scoped to the user. |
| Support | AiSensy says support is available through live chat, email, phone and Zoom. | The support documentation allows users to raise tickets from the dashboard and lists first-response targets from two hours for urgent tickets to 24 hours for low-priority tickets during business hours. |
| Trial | The terms describe a 14-day trial of Basic features and chatbot flows without requiring a credit card. | The pricing page says every plan includes a 14-day free trial and has zero setup fees. |
Plans
AiSensy
- Free ForeverFree
- Basic$45 a month
- Pro$99 a month
- Premium$299 a month
- Unlimited$899 a month
- Free ForeverFree
- Basic$45 a month
- AI Agent Builder add-on$50 a month
- WhatsApp AI Agent Builder$50 a month
- Drag & Drop WhatsApp Chatbot Builder (annual billing)$72 a year
In their own words
AiSensy
AiSensy is a WhatsApp marketing and engagement platform built on official WhatsApp APIs. Businesses can send broadcasts, schedule them up to two months ahead, and use multiple messaging categories. Drag-and-drop chatbots can route conversations to human agents, while AiSensy’s WhatsApp AI agents are described as handling context-aware conversations around the clock. Click-to-WhatsApp ads and WhatsApp Forms capture information in chats. Listed integrations include Shopify, Razorpay, WooCommerce, WebEngage, Zapier, PayU, and LeadSquared; a free API integration can connect APIs and automate notifications from CRMs or portals. The service is available on Android, iOS, and web, with API access. Free Forever costs nothing and has fair-use limits, including up to 200 agents, 500 tags, 100 attributes, and 50 segments. Basic is $45 a month. WhatsApp conversation credits are recharged separately, with per-message charges depending on the recipient’s country. Separate AI Agent Builder and chatbot builder plans are also listed.