alex vs Claritar
alex
alexjs.comClaritar
claritar.comSide by side
| Figure | alex | Claritar |
|---|---|---|
| Price from | — | $19/mo |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 0 | 4 |
| Spec score · Writing Style Checkers | 7.5 (#22) | 8.1 (#12) |
| Support | The official site welcomes suggestions, feature requests, and issues through GitHub Issues, and provides an email address for contacting the maker. | Priority support is included in the Free, Starter, Pro, and Agency plans listed on the pricing page. |
Plans
In their own words
Claritar
Claritar is web-based brand voice software for agencies. It evaluates drafts against saved client voices, identifies off-brand content, and supplies rewrites. Users provide 5–10 on-brand pieces; Claritar infers tone, rules, banned words, and keywords from them. Each draft receives a 0–100 score and an A–F grade, with separate breakdowns for voice, tone, banned words, and keywords. Tone controls cover formal or casual, serious or playful, and a target reading level. Teams can define preferred terms, acronyms, product names, punctuation preferences, banned words, and required keywords. Review features include score gates, approve-or-return flows, writer scorecards, and an approval audit trail. Claritar can crawl a sitemap, score pages against a saved voice, rank pages that diverge, and export one audit report. It supports multiple languages, PDF reports, shareable links, and Agency-plan white-labeling. Content is encrypted in transit and at rest, access is scoped to team members, and drafts are used only for scoring and rewriting.