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SPECIFICTION
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AnswerIt vs Reputon

AnswerIt

answeritapp.com

Reputon

reputon.ai

Side by side

FigureAnswerItReputon
Price from$9/mo$49/mo
Free planYes—
Free trial—Yes
Open source——
WebYesYes
Plans published24
Spec score · AI Review Response Generators8.2 (#9)7.6 (#15)
Intended usersThe site presents use cases for restaurants, hotels, retail businesses, gyms, salons, and dental practices.Reputon says it is designed for local businesses, including restaurants, healthcare providers, auto repair shops, hotels, home services, and retail businesses.
PurposeAnswerIt uses AI to generate personalized responses to customer reviews based on a business profile.Reputon helps businesses manage and respond to Google Business Profile reviews using AI.
SecurityThe Privacy Policy says the service uses HTTPS, access controls, and trusted infrastructure providers, and does not guarantee absolute security.Reputon says data is encrypted in transit with TLS 1.3 and at rest with AES-256-GCM, and that its infrastructure is SOC 2 compliant.
SupportThe site lists priority support as a Pro plan feature.Paid plans list email support, with priority email support on Growth, Business, and Enterprise; Business and Enterprise also include a dedicated account manager.

Plans

AnswerIt

  • FreeFree
  • Pro$9 a month

AnswerIt pricing →

Reputon

  • Starter$49 a month
  • Growth$99 a month
  • Business$199 a month
  • Enterprise$399 a month

Reputon pricing →

In their own words

AnswerIt

AnswerIt is a web service that generates suggested replies to customer reviews using a business profile and AI. Paste a review and it returns a draft in seconds, using the profile’s tone, industry and goals as context. Drafts can be made shorter, longer or more direct, and users can add their own instruction. The service lists Google, Yelp, TripAdvisor, Facebook and Airbnb among supported review platforms, with examples for restaurants, hotels, retail businesses, gyms, salons and dental practices. AnswerIt uses OpenAI GPT-4o, sending review text and business context to OpenAI for generation. It stores pasted reviews and generated responses, and says it does not sell personal data or use it for advertising. Replies are suggestions that users must review and edit; automatic publishing is not available. The Free plan is free for five responses monthly. Pro costs $9 a month, billed monthly.

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Reputon

Reputon has no write-up on Specifiction yet; its figures are above.

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