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Apache Unomi vs Salesforce Data 360

Apache Unomi

unomi.apache.org

Salesforce Data 360

salesforce.com

Side by side

FigureApache UnomiSalesforce Data 360
Price fromFree$20/mo
Free planYes—
Free trial——
Open sourceYes—
WebYesYes
LinuxYes—
APIYesYes
Self-hostedYes—
Plans published23
Spec score · Customer Data Platforms8.9 (#5)7.3 (#36)
IntegrationsThe getting started page names CMSs, CRMs, issue trackers, and native mobile applications as systems Unomi can integrate with.Salesforce lists 200+ connectors, including connections to Salesforce clouds, MuleSoft, databases, and third-party apps.
SecurityThe download page advises verifying files using PGP or MD5 signatures and provides PGP and SHA512 files for the current release.Salesforce describes Data 360 as built on Hyperforce and says its trust documentation covers service architecture, security and privacy audits and certifications, and applicable controls.
SupportThe project provides user and developer mailing lists, a monthly online meeting, a Slack channel, and a JIRA bug tracker.Salesforce’s Standard Success Plan is included in all licenses and provides knowledge articles, documentation, Trailhead, and the Trailblazer Community.

Plans

Apache Unomi

  • Apache UnomiFree
  • Apache UnomiPriced on request

Apache Unomi pricing →

Salesforce Data 360

  • Profiles$240 a year
  • Enterprise Profiles$420 a year
  • Flex CreditsPriced on request

Salesforce Data 360 pricing →

In their own words

Apache Unomi

Apache Unomi is a Java server for managing customer, lead and visitor data and personalizing customer experiences. It tracks users, builds profiles progressively and associates events with those profiles. Its rules can respond when profile events are collected, while dynamic segments classify profiles into groups. The privacy REST API lets integrators provide controls for tracking, data review, anonymization and deletion, but Unomi has no default interface for these controls, so developers must expose them. Unomi runs as an OSGi application inside Apache Karaf, uses Elasticsearch for storage and communicates through HTTP REST requests with JSON. Its plugin system supports conditions, actions, beacon tracking and push notifications. Listed uses include website personalization, mobile app data collection, store beacon connections and sending scored leads to a CRM. The project names CMSs, CRMs, issue trackers and native mobile apps as integration targets. It is self-hosted, with Docker images and a Java quick-start guide; the project describes installation as unzip and run. Apache Unomi is an Apache open-source project under the Apache License v2 and costs nothing.

Visit unomi.apache.org

Salesforce Data 360

Salesforce Data 360 brings fragmented information from external data lakes, websites, legacy systems, and other sources into unified Customer 360 profiles for Salesforce applications and Agentforce. Its Zero-Copy architecture accesses data where it already resides rather than moving or duplicating it. The service handles structured and unstructured data, including documents, images, and streaming events, and reconciles identities across sources. Teams can create calculated insights, segments, and predictive models, then use Flow to trigger actions. Salesforce lists more than 200 connectors spanning Salesforce clouds, MuleSoft, databases, and third-party applications. Batch ingestion and zero-copy integrations are free, while specified Data 360 actions are charged. Salesforce customers can provision it free with limited storage and consumption credits. Profiles costs $240 a year per 1k profiles; Enterprise Profiles costs $420 a year per 1k profiles. Flex Credits costs what you agree with the maker per 100k credits. Licenses are add-ons to a Salesforce org license.

Visit salesforce.com