Apollo vs Leadfeeder
Apollo
apollo.io
Leadfeeder
leadfeeder.comSide by side
| Figure | Apollo | Leadfeeder |
|---|---|---|
| Price from | $49/mo | €79/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 6 |
| Spec score · AI Lead Generation Software | 9.0 (#1) | 8.8 (#6) |
| Spec score · Sales Intelligence Software | 9.0 (#1) | 8.8 (#5) |
| Spec score · Sales Prospecting Software | 8.9 (#4) | 8.8 (#9) |
| Browser extension | The free Chrome extension provides contact and account insights, email finding, dialing, and adding prospects to lists or sequences. | The Connect extension shows company and contact details while browsing company websites or LinkedIn and can send records to a CRM. |
| Founded | 2015 | Crunchbase states that Leadfeeder was founded in 2012 and based in Helsinki, Finland. |
| Headquarters | Covina, California, United States | The company lists Dealfront Group GmbH dba Leadfeeder at Durlacher Allee 73, Karlsruhe, Germany, with a Finland office in Helsinki. |
| Integrations | Apollo lists Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn, and major email providers among its integrations. | Leadfeeder lists native CRM integrations and integrations with Slack, Google Ads, analytics tools, and more than 5,000 apps through Zapier. |
| Product | Apollo describes itself as a data intelligence and sales engagement platform for go-to-market teams. | Leadfeeder identifies companies visiting a business website and shows what they view and when to follow up. |
| Security | Apollo says it is ISO 27001 and SOC 2 certified and GDPR compliant, and encrypts data in transit and at rest. | Leadfeeder says its information security and privacy programs are based on ISO 27001 and ISO 27701, and that customer data is encrypted in transit and at rest. |
| Security controls | Apollo says its databases use encrypted passwords, two-factor authentication, intrusion detection, and VPC firewall settings. | The security summary describes HTTPS/TLS encryption in transit, AES-256 encryption at rest, enforced two-factor access to production, firewalls, monitoring and detailed logging. |
| Support | Apollo describes its Custom plan as including dedicated support. | Paid plans include live chat support; Discover and Activate include a shared customer success team, while Scale includes a dedicated customer success manager. |
Plans
Leadfeeder
- LiteFree
- LiteFree
- Discover€79 a month
- Activate€369 a month
- Scale€599 a month
- EnterprisePriced on request
In their own words
Apollo
Apollo is a data intelligence and sales engagement platform for go-to-market teams. It describes a prospecting database with more than 240 million contacts and 30 million accounts, alongside email sequencing, automated outreach, dialing, call recording and pipeline tools. Apollo’s agents can research accounts, prioritize leads, write outreach, follow up and book meetings. The platform lists more than 200 integrations, including Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn and major email providers. Its free Chrome extension provides contact and account insights, email finding and dialing, and can add prospects to lists or sequences. The Free plan is free and includes 900 credits per seat per year, granted monthly, two sequences, API access and one intent topic. Basic costs $49 a month billed annually, with 30,000 credits per seat per year granted upfront, email sequencing and core integrations. Trial credits and features are subject to limits; unused credits expire at the end of each billing cycle.
Leadfeeder
Leadfeeder identifies companies visiting a business website and shows what they view and when to follow up. Its Web Visitors Tracker uses a JavaScript script placed on the site to identify visits. The product also offers company search, account lists, buying intent signals, workflows and AI features, alongside people search, phone numbers and an email finder. Native CRM integrations support two-way sync with HubSpot, Salesforce and Pipedrive; other connections include Slack, Google Ads, analytics tools and more than 5,000 apps through Zapier. The Connect Browser Extension provides company and contact details in Google Chrome and Microsoft Edge. Leadfeeder describes its audience as B2B revenue teams working to identify engaged companies and develop qualified pipeline. The free Lite plan is free, with unlimited users, 7 days of visitor history and up to 100 identified companies per month. Paid plans start at €79 a month billed annually, and a 14-day trial is listed. Leadfeeder says its infrastructure is hosted on AWS within the EU/EEA and customer data is encrypted in transit and at rest.