AppBrain vs KWRDS
AppBrain
appbrain.comKWRDS
kwrds.appSide by side
| Figure | AppBrain | KWRDS |
|---|---|---|
| Price from | $75/mo | €12/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | — |
| macOS | — | Yes |
| iOS | — | Yes |
| Android | Yes | — |
| Plans published | 3 | 3 |
| Spec score · App Store Optimization Software | 8.4 (#5) | 7.6 (#21) |
| Audience | The company describes app developers, market researchers, and investors and analysts as users of Intelligence. | The product is described for indie developers, app publishers, ASO managers and agencies managing one app or a portfolio across countries and storefronts. |
| Keyword tracking | The Keyword Tracker supports daily keyword rank tracking across 30+ countries, AI-assisted keyword discovery, and competitor keyword gap analysis. | Users refresh rankings for tracked keywords inside KWRDS and review position changes across countries and storefronts. |
| Privacy | AppBrain states that it is GDPR compliant and says website IP addresses and browser details are retained for 30 days. | The website privacy policy says it uses no tracking cookies, web analytics or advertising tracking by default; app privacy details are referred to the App Store product page. |
| Product | AppBrain provides Android app market data and tools for research, promotion, and monetization. | KWRDS is a native Apple app for App Store Optimization that combines keyword tracking, research, competitor analysis and metadata planning. |
| Support | AppBrain documentation directs customers needing assistance to [email protected]. | KWRDS offers email support at [email protected] and asks users to include the app, storefront, steps tried and device for technical questions. |
Plans
In their own words
AppBrain
AppBrain provides Android app market data and tools for research, promotion, and monetization. Its Intelligence product covers over 2 million Android apps, with more than 10 years of historical data across 30+ countries and daily refreshes. Researchers can review download trends over time, rankings, competitor comparisons, and country-level breakdowns. Keyword Tracker supports daily rank tracking across 30+ countries, AI-assisted keyword discovery, and competitor keyword gap analysis. For promotion, AppBrain offers cost-per-install campaigns with audience targeting, non-incentivized installs, and real-time reporting. Android developers can integrate its SDK through a Gradle dependency to show interstitial ads. AppBrain does not host app files or APKs; install links direct users to the official store. Intelligence subscriptions attach to an organization account where coworkers can be invited and managed through a dashboard. The free plan includes up to 20 tracked keywords, basic app details, developer overviews, and browsing of over 2 million app pages. An App Performance Report costs 29.00 USD one-time, with no subscription. Intelligence costs $75 a month. Its three-day Intelligence trial requires a payment method up front, and subscriptions auto-renew unless cancelled up to three days before renewal.
KWRDS
KWRDS is an Apple-platform app for App Store Optimization, with tools for keyword tracking, research, competitor analysis, and metadata planning. It runs on iOS and macOS and is designed for managing an app or a portfolio across countries and storefronts. Users can refresh tracked keyword rankings and see position changes by country or storefront. Keyword networks expand seed terms into related terms and combinations using autocomplete queries; the site cautions that these suggestions do not guarantee search volume or rankings. Competitors can be marked direct or similar for comparisons of shared keywords, thematic overlap, and opportunities. A metadata editor drafts an app name, subtitle, and keyword field against live Apple character limits, but users must apply the prepared text themselves in App Store Connect. KWRDS also shows which keywords are covered by other indexed localizations in a storefront and which remain unused. The free plan is free. Pro is €12 a month and Studio is €44 a month; both are marked indicative, not final.