Appfigures vs Crayon
Appfigures
appfigures.com
Crayon
crayon.coSide by side
| Figure | Appfigures | Crayon |
|---|---|---|
| Price from | $7.99/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 15 | 1 |
| Spec score · Market Intelligence Software | 9.3 (#1) | 7.2 (#11) |
| Analytics | Universal Analytics combines downloads, revenue, subscriptions, and reviews from app stores in one dashboard. | Crayon provides win/loss analysis, seller engagement data, competitive pipeline dashboards, and influenced revenue tracking. |
| Audience | The company describes users ranging from indie developers to large publishers, as well as analysts, growth marketers, researchers, and other app industry roles. | Crayon positions its platform for B2B teams, including mid-market and enterprise businesses working on competitive intelligence and sales enablement. |
| Headquarters | New York, New York, United States | Crayon lists its headquarters at 280 Summer Street, 5th Floor, Boston, Massachusetts 02210. |
| Integrations | Named integrations include Apple Ads, Facebook Audience, Instagram, Google Ads, AppLovin, Unity Ads, Mintegral, Slack, Dropbox, Microsoft Flow, Power BI, Looker Studio and other dashboard tools. | Listed integrations include Salesforce, Slack, Microsoft Teams, Highspot, Seismic, Showpad, Gong, and Chorus. |
| Security | The privacy policy says linked account credentials are encrypted, used only to import data, and never displayed in the account. | Crayon announced completion of a SOC 2 Type II examination, and says the audit report is available to customers and prospects under NDA. |
| Support | The pricing page lists email support and live chat, with account managers, invoice billing, and custom MSAs marked for Enterprise. | Crayon describes white-glove onboarding and a dedicated Customer Success Manager as part of its offering. |
Plans
Appfigures
- FreeFree
- Connect$9.99 a month
- Monitor$44.99 a month
- Optimize$149.99 a month
- Boost$599.99 a month
- Amplify$999.99 a month
- StarterFree
- Connect$7.99 a month
- Monitor$35.99 a month
- Optimize$119.99 a month
In their own words
Appfigures
Appfigures brings app store sales, advertising data, reviews and rank updates into a reporting platform for mobile app developers. Universal Analytics combines downloads, revenue, subscriptions and reviews from app stores in one dashboard. App Intelligence provides estimated downloads and revenue, rankings, keywords, SDK information and competitor research. Its ASO tools support keyword discovery, rank tracking and metadata optimization. Review features consolidate feedback, support translation and filtering, and let users reply within the platform. Listed integrations include Apple App Store Connect, Google Play, Firebase, Stripe, ad networks such as AdMob and AppLovin, and dashboards including Power BI and Databox. An API can connect users to Appfigures data for reports and workflows. The free plan costs nothing and allows five connected apps. A free trial unlocks Optimize plan features, requires no credit card and changes to the free plan when it expires; no duration is stated. Appfigures Mobile is free for members and shows revenue, ad spend, reviews, downloads, ratings and subscriptions.