AppFollow vs SwarmReply
AppFollow
appfollow.ioSwarmReply
swarmreply.comSide by side
| Figure | AppFollow | SwarmReply |
|---|---|---|
| Price from | $19/mo | $79/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 5 | 8 |
| Spec score · Review Management Software | 9.3 (#3) | 8.0 (#71) |
| API | AppFollow offers webhooks and an API to send reviews or data to other systems. | SwarmReply provides an API key for custom integrations and programmatic review requests or data access. |
| Free plan | Yes | No |
| Integrations | Documented integrations include Slack, Zendesk, Helpshift, Freshdesk, Intercom, Help Scout, Usedesk, Salesforce, Discord, Microsoft Teams and Tableau. | Listed integrations include Jobber, Square, HubSpot, Shopify, Mindbody, Calendly, Acuity, Stripe, and Zapier. |
| Product | AppFollow is a reputation management platform that collects app feedback and helps businesses analyze and act on it. | SwarmReply is AI reputation management software for local businesses that automates review requests, review replies, listing management, local SEO tracking, and AI search visibility monitoring. |
| Paid from | 19 | 99 |
Plans
AppFollow
- FreeFree
- ASO$19 a month
- Essential$179 a month
- Team$599 a month
- EnterprisePriced on request
SwarmReply
- Standard, locations 1–2$99 a month
- Standard, locations 3–25$89 a month
- Standard, locations 26–99$79 a month
- Agencies and multi-locationPrice not published
- Standard — locations 26–99$79 a month
- Standard — locations 3–25$89 a month
- Standard — locations 1–2$99 a month
- Agencies & multi-locationPriced on request
In their own words
AppFollow
AppFollow collects app feedback so businesses can analyze it and respond. It centralizes app reviews and uses AI to draft personalized replies in any language while maintaining a brand’s tone. AI summaries, custom tags, sentiment analysis, and alerts help teams organize feedback and surface issues. The platform also tracks keyword rankings, search downloads, visibility, conversion, ratings, and reviews by market. Teams can monitor competitors’ public keyword rankings, category positions, ratings, and reviews without access to their store accounts. Listed sources include app stores, Trustpilot, and Steam; connections include support platforms, messaging services, Salesforce, and Tableau. Webhooks and an API can pass reviews or data to other systems. The free plan covers 2 apps, 10 competitor apps, 100 manual replies per month, and 7 days of historical data. ASO costs $19 a month billed yearly; Essential costs $179 a month with monthly billing. AppFollow is based in Helsinki, Finland, and was founded in 2014.
SwarmReply
SwarmReply has no write-up on Specifiction yet; its figures are above.