APPlyzer vs ASOTools
APPlyzer
applyzer.comASOTools
asotools.ioSide by side
| Figure | APPlyzer | ASOTools |
|---|---|---|
| Price from | $15.83/mo | $9/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 6 | 4 |
| Spec score · App Store Optimization Software | 8.4 (#6) | 8.6 (#4) |
| API | APPlyzer offers API data for rankings, category positions, global leaderboards, and search scores, with documentation linked from its API page. | The site says it supports data API integration. |
| Product | APPlyzer provides app store analytics and ASO and Apple Search Ads insights across millions of apps and more than 150 countries. | ASOTools describes itself as an app store optimization and app data service for growing app downloads. |
| Support | The maker lists [email protected] for contact and includes Slack support for Enterprise and Managed Services. | The FAQ directs users with further questions to contact the company through online chat. |
Plans
APPlyzer
- BasicFree
- PRO (inc. APPlyzer Chat)$19 a month
- API Data$25 a month
- PRO (inc. APPlyzer Chat)$190 a year
- API Data$250 a year
- Enterprise and Managed ServicesPriced on request
In their own words
APPlyzer
APPlyzer provides app store analytics, app store optimization insights, and Apple Search Ads data across millions of apps and more than 150 countries. It offers keyword and app tracking, download estimates, competitor creative research, and analysis of ratings and reviews. Its auction reporting covers Apple Search Ads positions 1–5, while other reports examine how paid activity relates to organic rankings and flag possible cannibalization risks. Research tools cover Custom Product Pages and in-app events, including competitor assets and copy. APPlyzer Chat is an AI research assistant for questions about keyword performance, creative trends, metadata, and competitor downloads; its unlimited 48-hour trial requires a ChatGPT account. The free Basic plan costs nothing and includes up to 100 keywords, unlimited apps, competitors, countries, and languages, limited search score access, hourly category rankings, and one year of historical data. PRO with APPlyzer Chat costs $19 a month, and API Data costs $25 a month. It is available on the web and through an API.
ASOTools
ASOTools is an app store optimization and app data service for developers working to grow downloads on iOS and Android. Its analytics cover app details, localized product previews, developer profiles, changes in ratings and reviews, download trends, and estimated revenue. Keyword tools for Google Play and the App Store show search volume, difficulty, popularity, coverage, rankings, and suggestions. Market research includes download and revenue rankings by country and category, plus store charts and trends. ASOTools says its coverage spans 46 countries and 56 categories. The service offers web access, an API, and a free Chrome extension for Google Play; the extension displays marketing metrics and checks up to 10 top-ranked keywords per app. The free plan allows three search queries daily. Basic is $9 a month, Growth is $59 a month, and Business is $299 a month. Those plans raise search and detail-view limits, with tracking and ranking data varying by tier.