Appocalypsis vs Popup Maker

Appocalypsis is a web product for managing website widgets and banners. Campaign formats include pop-ups, banners, modals, slide-ins, footer and top bars, inline widgets, and full- or half-page widgets. Display triggers include mouse exit, page entry, inline placement and a click on an element. Audience targeting and lead-capture forms are listed, along with analytics about widget progress and a set of GDPR tools. The product uses widget-specific cookies to track display behavior. The Appo_XXXX cookie helps determine whether a widget should appear again, with its duration governed by the widget’s “Show every” setting and ranging from immediately to two years. The AppoLC_XXXX cookie records that a widget has completed its lifecycle and expires after two years. The site also lists cookies associated with Google Analytics, Hotjar, Pushcrew and Albacross, and says it collects standard internet log information and visitor behavior patterns in a way that does not personally identify visitors. Members can contact support through the Support Center, where questions receive priority. The contact form accepts questions, problems, feature suggestions and investment enquiries. Its free plan has limited functionality.

Popup Maker is a WordPress plugin for creating popups and other overlays that support email-list growth, conversions and guided site interactions. Formats include slide-outs, banner bars, floating stickies, notifications, loading screens, video lightboxes, tooltips and opt-in forms. Triggers include clicks, delays, form submission, exit intent, scrolling, inactivity, mouse leave, lost focus, back button and link clicks. The free version provides content-based targeting, unlimited popups and themes, unlimited impressions and views, and click-open or time-delay triggers. Premium plans add advanced targeting and analytics; Pro+ adds purchase revenue attribution, WooCommerce and Easy Digital Downloads features, LifterLMS automation and a revenue dashboard. Integrations span builders, forms, CRMs, automation, ecommerce, membership and learning systems, including Elementor, Gutenberg, Bricks, WooCommerce, Easy Digital Downloads and LifterLMS. Plans are Free at free, Pro at $59.40 a year first year then $99/year, and Pro+ at $149.40 a year first year then $249/year.