Popup Maker
wppopupmaker.com
What it is
Popup Maker is a WordPress plugin for creating popups and other overlays that support email-list growth, conversions and guided site interactions. Formats include slide-outs, banner bars, floating stickies, notifications, loading screens, video lightboxes, tooltips and opt-in forms. Triggers include clicks, delays, form submission, exit intent, scrolling, inactivity, mouse leave, lost focus, back button and link clicks. The free version provides content-based targeting, unlimited popups and themes, unlimited impressions and views, and click-open or time-delay triggers. Premium plans add advanced targeting and analytics; Pro+ adds purchase revenue attribution, WooCommerce and Easy Digital Downloads features, LifterLMS automation and a revenue dashboard. Integrations span builders, forms, CRMs, automation, ecommerce, membership and learning systems, including Elementor, Gutenberg, Bricks, WooCommerce, Easy Digital Downloads and LifterLMS. Plans are Free at free, Pro at $59.40 a year first year then $99/year, and Pro+ at $149.40 a year first year then $249/year.
Spec sheet
- What it does
- Popup Maker is a WordPress plugin for creating popups, modals, overlays, opt-in forms, banners and conversion campaigns.Read 15 Oct 2026 · wppopupmaker.com
- Purpose
- Popup Maker is a WordPress plugin for creating popups to grow email lists, increase conversions, and guide site interactions.Read 30 Sep 2026 · wppopupmaker.com
- Audience
- The maker says Popup Maker is used by more than 780,000 people and businesses and positions it for subscribers, site interaction, and WordPress popup use cases.Read 30 Sep 2026 · wppopupmaker.com
- API
- Popup Maker exposes a public PHP form-integration API with interfaces and integration classes that third-party WordPress plugins can implement.Read 15 Oct 2026 · olddocs.wppopupmaker.com
- Integrations
- The site lists integrations spanning page builders, form plugins, CRMs, automation tools, ecommerce, membership, and learning management systems.Read 30 Sep 2026 · wppopupmaker.com
- Security
- The vendor documents a security vulnerability reporting channel and says its usage tracking excludes personally identifiable and sensitive data.Read 15 Oct 2026 · wppopupmaker.com
- Privacy
- The site's privacy policy says personal information is collected when users voluntarily submit it and describes cookie use on the site.Read 30 Sep 2026 · wppopupmaker.com
- Support
- Paid plans include expert support, and the maker says its support is available to both paid and free users.Read 30 Sep 2026 · wppopupmaker.com
- License
- The plugin repository states GPLv2 or later, and the vendor terms apply GPL version 2 or later to the plugin and extensions unless otherwise stated.Read 15 Oct 2026 · github.com
- Headquarters
- Florida, USARead 28 Sep 2026 · wppopupmaker.com
- Company
- Code Atlantic LLC is the company behind Popup Maker; LinkedIn lists it as a privately held software-development firm with 2–10 employees.Read 15 Oct 2026 · linkedin.com
- Analytics
- Conversion analytics report popup views, interactions, conversions and revenue attribution in dashboards, with advanced reporting in paid plans.Read 15 Oct 2026 · wppopupmaker.com
- Changelog: August 3, 2026
- Version 1.24.0 added the free Popup Maker Debug Tools Chrome extension and hardened subscriber pagination against XSS.Read 15 Oct 2026 · wordpress.org
- Changelog: June 28, 2026
- Version 1.23.0 added a privacy option to disable URL tracking parameters and improved popup preview and analytics behavior.Read 15 Oct 2026 · wordpress.org
- Company headquarters and founding
- LinkedIn lists headquarters in East Palatka, Florida, and a 2019 founding; Code Atlantic's own history says it was formally founded in May 2019.Read 15 Oct 2026 · linkedin.com
- Design controls
- The feature set supports custom size, position, animation, overlays, slide-outs, notification bars, floating stickies, loading screens, video lightboxes and tooltips.Read 15 Oct 2026 · wppopupmaker.com
- Documentation depth
- The documentation hub lists 63 usage articles, 47 troubleshooting articles, 50 extension articles, 15 advanced guides and dedicated developer documentation.Read 15 Oct 2026 · wppopupmaker.com
- Ecommerce
- WooCommerce and Easy Digital Downloads integrations support product targeting, cart recovery, discount automation and purchase attribution, with advanced functions in Pro+.Read 15 Oct 2026 · wppopupmaker.com
- Examples
- Named integrations include Elementor, Gutenberg, Bricks, WooCommerce, Easy Digital Downloads, and LifterLMS.Read 30 Sep 2026 · wppopupmaker.com
- Form compatibility limit
- Some features, such as detecting a completed form submission to close a popup, may not work with every form.Read 30 Sep 2026 · wppopupmaker.com
- Form integrations
- Documented integrations include Ninja Forms, Gravity Forms, Contact Form 7, WPForms, Caldera Forms, MailChimp for WordPress, Forminator, HappyForms, Bit Form, HTML Forms and Beaver Builder Forms.Read 15 Oct 2026 · olddocs.wppopupmaker.com
- JavaScript extensibility
- Developers can call the PUM.open() JavaScript API, bind popup events and add custom JavaScript through WordPress hooks.Read 15 Oct 2026 · wppopupmaker.com
- Limit: caching
- A G2 reviewer says site-cache clearing was sometimes needed before popup changes became visible.Read 15 Oct 2026 · g2.com
- Limit: customization depth
- Capterra reviewers ask for more styling options that do not require CSS and more customization choices.Read 15 Oct 2026 · capterra.com
- Limit: premium gating
- A G2 reviewer notes that geotargeting and exit-intent are reserved for paid plans.Read 15 Oct 2026 · g2.com
- Limit: reliability and scheduling
- A Capterra reviewer reports that showing-frequency spacing and scheduled popup behavior sometimes failed.Read 15 Oct 2026 · capterra.com
- LMS integration
- The Pro+ tier includes LifterLMS automation for course enrollment, certificates and achievements.Read 15 Oct 2026 · wppopupmaker.com
- Ownership history
- Code Atlantic says it took ownership of Popup Maker along with Ahoy, Content Control and User Menus when it was founded.Read 15 Oct 2026 · code-atlantic.com
- Page-builder integrations
- The integrations directory lists Elementor, Bricks, Divi, Visual Composer, SiteOrigin, Brizy and other builders.Read 15 Oct 2026 · wppopupmaker.com
- Popup formats
- It supports overlays including slide-outs, banner bars, floating stickies, notifications, loading screens, video lightboxes, tooltips, and opt-in forms.Read 30 Sep 2026 · wppopupmaker.com
- Popup triggers
- Built-in triggers include click activation, timed auto-open and form submission; premium extensions add exit intent, scroll, inactivity, back-button and mobile triggers.Read 15 Oct 2026 · wppopupmaker.com
- Praise: ease of use
- G2 reviewers repeatedly describe creating and deploying popups as easy, with many design choices and quick implementation.Read 15 Oct 2026 · g2.com
- Praise: value and flexibility
- Capterra reviewers praise affordable popups, broad customization, friendly setup and integrations that can be used without programming.Read 15 Oct 2026 · capterra.com
- Rating on Capterra
- 4.7 out of 5 from 28 reviews.Read 15 Oct 2026 · capterra.com
- Rating on Chrome Web Store
- 5 out of 5 from 2 ratings for Popup Maker Debug Tools.Read 15 Oct 2026 · chromewebstore.google.com
- Rating on G2
- 4.7 out of 5 from 10 reviews.Read 15 Oct 2026 · g2.com
- Rating on GetApp
- 4.7 out of 5 from 28 reviews.Read 15 Oct 2026 · getapp.com
- Rating on WordPress.org
- 4.9 out of 5 from 4,511 ratings.Read 15 Oct 2026 · wordpress.org
- Refund
- The maker advertises a 30-day money-back guarantee for paid extensions or bundles.Read 30 Sep 2026 · wppopupmaker.com
- Scale
- The vendor says Popup Maker runs on more than 780,000 WordPress sites.Read 15 Oct 2026 · wppopupmaker.com
- System requirements
- The current WordPress listing requires WordPress 6.7 or newer and PHP 7.4 or newer, and reports compatibility tested through WordPress 7.1.3.Read 15 Oct 2026 · wordpress.org
- Targeting
- Targeting can use content type, URL, referrer, device, browser, geography, login status, role, cookies, prior popup views, page views and ecommerce conditions.Read 15 Oct 2026 · wppopupmaker.com
- Triggers
- Triggers include time delay, clickable elements, exit intent, scrolling, and inactivity.Read 30 Sep 2026 · wppopupmaker.com
- Unlimited usage
- The free core plugin permits unlimited popups and unlimited impressions without monthly page-view charges.Read 15 Oct 2026 · wppopupmaker.com
Plans and prices
Strong points and limits
Strong points
- Free plan with unlimited popups
- Many popup and trigger formats
- Audience targeting and A/B testing
- Geo-targeting and lead forms
- Broad integration coverage
Limits
- No free trial
- Paid tiers renew annually
- First-year prices increase afterward
- Some form behavior may not work universally
Who it suits
Popup Maker suits WordPress site owners needing targeted popups, lead forms, custom CSS and integrations. It runs on self-hosted and web platforms, with paid tiers for analytics and revenue reporting.
Verdict
Popup Maker offers a broad free popup toolkit and paid analytics, targeting and ecommerce features. Review renewal pricing and form-plugin compatibility when selecting a plan.
Where Specifiction places it
- Pop-Up Builder Software#3 of 298.7
- Popup Software#3 of 288.8