AppVirality vs InviteReferrals
AppVirality
appvirality.comInviteReferrals
invitereferrals.comSide by side
| Figure | AppVirality | InviteReferrals |
|---|---|---|
| Price from | $166.58/mo | $99/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 5 |
| Spec score · Referral Marketing Software | 9.2 (#3) | 8.6 (#6) |
| Analytics | Referral analytics track clicks, installs, source, sign-ups, sales and lifetime value. | A dashboard reports referrers, invitations, visits, installs and influential advocates. |
| Campaign design | The product includes a WYSIWYG dashboard to customize campaign text, images, rewards, and branding. | A WYSIWYG editor lets users customize referral widgets and emailers without coding. |
| Founded | 2014 | LinkedIn states that InviteReferrals was founded in 2011. |
| Fraud controls | The feature set includes fraud detection or prevention for referral campaigns. | Built-in controls support manual conversion approval, profile analysis and campaign terms intended to reduce suspicious referrals. |
| Headquarters | Hyderabad, Telangana, India | New Delhi, India |
| Integrations | The SaaS product page lists CRM integration, webhooks, and REST APIs. | Directory data lists integrations including WordPress, Shopify, Squarespace, Zapier, WooCommerce, Adobe Commerce, Drupal and BigCommerce. |
| Rating on Capterra | 5.0 out of 5 from 2 reviews. | 4.9 out of 5 from 182 reviews |
| Rating on G2 | 3.0 out of 5 from 1 review. | 4.5 out of 5 from 3 reviews |
| Rating on GetApp | 5.0 out of 5 from 2 reviews. | 4.9 out of 5 from 182 reviews |
| Support | The SaaS Growth plan includes priority chat support and a dedicated growth manager. | The setup guide directs users to email support for integration and campaign questions. |
| What it does | AppVirality provides referral-marketing software for mobile apps and SaaS products, automating campaigns intended to reduce customer-acquisition cost. | InviteReferrals is referral-marketing software for launching customer referral campaigns and acquiring customers through websites, mobile apps, social channels and email. |
Plans
AppVirality
- Growth (Referrals for SaaS)$1,999 a year
- Custom (Referrals for Mobile Apps)Priced on request
- Custom (Referrals for SaaS)Priced on request
InviteReferrals
- Basic$99 a month
- BASIC$99 a month
- Standard$249 a month
- EnterprisePriced on request
- Professional / EnterprisePriced on request
In their own words
AppVirality
AppVirality provides referral marketing software for mobile apps and SaaS, with tools to create and automate campaigns. Teams can tailor campaign copy, images, rewards, and branding in a WYSIWYG dashboard. Mobile referrals can be set up with a JavaScript snippet or an iOS or Android SDK. Its mobile referral product tracks clicks, installs, install source, sign-ups, sales, and lifetime value. Campaigns can use custom-domain links, deep links, deferred deep links, and referral codes, with coupons or in-store wallet credits as rewards. AppVirality lists fraud detection for campaigns. The SaaS offering includes CRM integration, webhooks, and REST APIs; the Growth plan also includes priority chat support and a dedicated growth manager. The company says it updated its product and privacy policy for GDPR and offers unsubscribe, update, and deletion APIs. AppVirality targets SaaS, e-commerce, and large businesses seeking user acquisition, retention, and engagement. Growth (Referrals for SaaS) costs $1,999 a year, billed annually. There is no free plan, but the SaaS referral page offers a free trial with no credit card required for setup.
InviteReferrals
InviteReferrals is referral marketing software for businesses seeking customers through campaigns that track referrals from sharing and clicks to registrations, sales, and app installs. A visual editor lets teams customize referral widgets and emailers without coding. Campaigns can reward sharing or conversions, with rewards for both the referrer and their friend. Fraud controls flag suspicious participants and support manual conversion review. Analytics track individual referrers and update daily or weekly. InviteReferrals supports Android and iOS apps, websites on mobile, tablet, and desktop, and integrations including Shopify, WooCommerce, WordPress, Magento, Mailchimp, and Zapier. Developer APIs are available for more complex requirements. Setup starts with a one-time JavaScript integration, with later management through an admin panel. The paid Basic plan costs $99 a month and allows 1,000 new referrers monthly. A 14-day free trial includes 100 new referrers. If a monthly quota runs out, the campaign stops displaying until the billing period ends unless the account upgrades.