AppVirality vs Referral Factory
AppVirality
appvirality.com
Referral Factory
referral-factory.comSide by side
| Figure | AppVirality | Referral Factory |
|---|---|---|
| Price from | $166.58/mo | $100/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 3 | 3 |
| Spec score · Referral Marketing Software | 9.2 (#3) | 7.9 (#14) |
| Fraud controls | The feature set includes fraud detection or prevention for referral campaigns. | Fraud alerts can flag users who sign up from the same IP or use suspect email addresses. |
| Headquarters | Hyderabad, Telangana, India | 126 Singel, Amsterdam, 1015AE, Netherlands |
| Integrations | The SaaS product page lists CRM integration, webhooks, and REST APIs. | The site lists 50+ tools, APIs, and workflows, including HubSpot, Salesforce, Zoho, Stripe, Intercom, Pipedrive, Zapier, Make, and webhooks. |
| Security | AppVirality says it upgraded its internal security measures and practices to protect customer data. | Referral Factory says it is SOC 2 Type II audited, ISO 27001 certified, and GDPR compliant. |
| Support | The SaaS Growth plan includes priority chat support and a dedicated growth manager. | The company says support is available 18 hours a day in English, Spanish, and Portuguese, with video support calls available on Basic and above. |
Plans
AppVirality
- Growth (Referrals for SaaS)$1,999 a year
- Custom (Referrals for Mobile Apps)Priced on request
- Custom (Referrals for SaaS)Priced on request
Referral Factory
- Basic$100 a month
- Pro$200 a month
- Enterprise$1,000 a month
In their own words
AppVirality
AppVirality provides referral marketing software for mobile apps and SaaS, with tools to create and automate campaigns. Teams can tailor campaign copy, images, rewards, and branding in a WYSIWYG dashboard. Mobile referrals can be set up with a JavaScript snippet or an iOS or Android SDK. Its mobile referral product tracks clicks, installs, install source, sign-ups, sales, and lifetime value. Campaigns can use custom-domain links, deep links, deferred deep links, and referral codes, with coupons or in-store wallet credits as rewards. AppVirality lists fraud detection for campaigns. The SaaS offering includes CRM integration, webhooks, and REST APIs; the Growth plan also includes priority chat support and a dedicated growth manager. The company says it updated its product and privacy policy for GDPR and offers unsubscribe, update, and deletion APIs. AppVirality targets SaaS, e-commerce, and large businesses seeking user acquisition, retention, and engagement. Growth (Referrals for SaaS) costs $1,999 a year, billed annually. There is no free plan, but the SaaS referral page offers a free trial with no credit card required for setup.
Referral Factory
Referral Factory has no write-up on Specifiction yet; its figures are above.