AppVirality vs Referral Rock
AppVirality
appvirality.com
Referral Rock
referralrock.comSide by side
| Figure | AppVirality | Referral Rock |
|---|---|---|
| Price from | $166.58/mo | $250/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 3 | 3 |
| Spec score · Referral Marketing Software | 9.2 (#3) | 7.8 (#15) |
| Founded | 2014 | 2014 |
| Fraud controls | The feature set includes fraud detection or prevention for referral campaigns. | The site lists IP tracking, duplicate-entry detection, and suspicious-activity monitoring as fraud prevention measures. |
| Headquarters | Hyderabad, Telangana, India | Alexandria, VA, United States |
| Integrations | The SaaS product page lists CRM integration, webhooks, and REST APIs. | The integrations directory lists 57 integrations, including HubSpot, Salesforce, Shopify, Stripe, Zapier, and Mailchimp. |
| Security | AppVirality says it upgraded its internal security measures and practices to protect customer data. | The privacy page says Referral Rock is ISO/IEC 27001 and SOC II Type 2 certified through its third-party systems. |
| Trial | The SaaS referral page offers a free trial and says no credit card is required for setup. | The 14-day free trial requires no credit card and includes guided setup. |
Plans
AppVirality
- Growth (Referrals for SaaS)$1,999 a year
- Custom (Referrals for Mobile Apps)Priced on request
- Custom (Referrals for SaaS)Priced on request
Referral Rock
- Operator Plan$250 a month
- Multi-Org Plan$1,000 a month
- Enterprise Plan$25,000 a year
In their own words
AppVirality
AppVirality provides referral marketing software for mobile apps and SaaS, with tools to create and automate campaigns. Teams can tailor campaign copy, images, rewards, and branding in a WYSIWYG dashboard. Mobile referrals can be set up with a JavaScript snippet or an iOS or Android SDK. Its mobile referral product tracks clicks, installs, install source, sign-ups, sales, and lifetime value. Campaigns can use custom-domain links, deep links, deferred deep links, and referral codes, with coupons or in-store wallet credits as rewards. AppVirality lists fraud detection for campaigns. The SaaS offering includes CRM integration, webhooks, and REST APIs; the Growth plan also includes priority chat support and a dedicated growth manager. The company says it updated its product and privacy policy for GDPR and offers unsubscribe, update, and deletion APIs. AppVirality targets SaaS, e-commerce, and large businesses seeking user acquisition, retention, and engagement. Growth (Referrals for SaaS) costs $1,999 a year, billed annually. There is no free plan, but the SaaS referral page offers a free trial with no credit card required for setup.
Referral Rock
Referral Rock has no write-up on Specifiction yet; its figures are above.