AppVirality vs ReferralCandy
AppVirality
appvirality.comReferralCandy
referralcandy.comSide by side
| Figure | AppVirality | ReferralCandy |
|---|---|---|
| Price from | $166.58/mo | $793.50/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · Referral Marketing Software | 9.2 (#3) | 8.0 (#11) |
| Founded | 2014 | 2010 |
| Fraud controls | The feature set includes fraud detection or prevention for referral campaigns. | The service blocks clear self-referrals and flags patterns such as similar customer details, repeated IP addresses, and unusually high referral volume for merchant review. |
| Headquarters | Hyderabad, Telangana, India | Singapore |
| Integrations | The SaaS product page lists CRM integration, webhooks, and REST APIs. | Listed connections include Shopify, BigCommerce, WooCommerce, Magento, Klaviyo, Omnisend, Brevo, Mailchimp, Customer.io, subscription apps, Google Analytics, ad pixels, Tremendous, and PayPal. |
| Product | AppVirality provides referral marketing software for mobile apps and SaaS to create and automate referral campaigns. | ReferralCandy is referral and affiliate program software for ecommerce brands, with both programs managed in one account. |
| Support | The SaaS Growth plan includes priority chat support and a dedicated growth manager. | The privacy policy says support for service issues is provided via live chat, phone, or email. |
Plans
AppVirality
- Growth (Referrals for SaaS)$1,999 a year
- Custom (Referrals for Mobile Apps)Priced on request
- Custom (Referrals for SaaS)Priced on request
ReferralCandy
- Grow$793.50 a month
- Basic$910.50 a month
- Scale$2,491.50 a month
- Enterprise$7,990.25 a month
In their own words
AppVirality
AppVirality provides referral marketing software for mobile apps and SaaS, with tools to create and automate campaigns. Teams can tailor campaign copy, images, rewards, and branding in a WYSIWYG dashboard. Mobile referrals can be set up with a JavaScript snippet or an iOS or Android SDK. Its mobile referral product tracks clicks, installs, install source, sign-ups, sales, and lifetime value. Campaigns can use custom-domain links, deep links, deferred deep links, and referral codes, with coupons or in-store wallet credits as rewards. AppVirality lists fraud detection for campaigns. The SaaS offering includes CRM integration, webhooks, and REST APIs; the Growth plan also includes priority chat support and a dedicated growth manager. The company says it updated its product and privacy policy for GDPR and offers unsubscribe, update, and deletion APIs. AppVirality targets SaaS, e-commerce, and large businesses seeking user acquisition, retention, and engagement. Growth (Referrals for SaaS) costs $1,999 a year, billed annually. There is no free plan, but the SaaS referral page offers a free trial with no credit card required for setup.
ReferralCandy
ReferralCandy has no write-up on Specifiction yet; its figures are above.