Ariv Healthcare CRM vs Salesforce Health Cloud

Ariv Healthcare CRM is a web CRM for healthcare teams, offered as an add-on to any Ariv product. Its records model organizations, practices, providers, payers, and their relationships. Sales work includes leads, opportunities, activities, tasks, saved views, kanban boards, and global search. A report builder, shared dashboards, and automation flows support oversight and repeatable processes. Administrators can create custom fields and objects at runtime, while permission sets control visibility and editing. CSV import includes duplicate detection and merge. Accounts can show Medicare lives, quality standing, and market context from Ariv’s claims foundation, and organizations from other Ariv products can enter the CRM pipeline in one step. Ariv says its verified CMS claims data covers all 50 states and is refreshed weekly. It also describes small-cell suppression and architectural tenant isolation. Pricing is on request. The product is intended for home health agencies, hospices, skilled nursing operators, specialty practices, and risk-bearing ACOs and MSOs.

Salesforce Health Cloud brings clinical and nonclinical data together to support care collaboration, personalized care, and automated health operations. It combines clinical records with other patient information to create an actionable view alongside an electronic health record (EHR); Salesforce describes it as a layer for engagement, data aggregation, and collaboration that extends an EHR. Integrated Care Management supports whole-person care with flexible care plans and AI-powered assessment suggestions. Provider workflows cover patient access, referrals, scheduling, outreach, and coordination. Home Health adds automated scheduling, mobile offline assessments, and medication management. Health Cloud supports bidirectional data flow through FHIR APIs and pre-built integrations, and Salesforce says it integrates with all major EHRs to activate data in real time. Salesforce states that Health Cloud is HIPAA compliant and lists standards including HIPAA, HL7 FHIR, HITRUST, FedRAMP, GDPR, and NHS DCB 0129. Salesforce says patient data is not used to train public models and describes guardrails and human-in-the-loop controls for governed AI. Plans start at $350/user/mo, billed annually; a 30-day trial is available.