Armada vs SalesTools AI
Armada
goarmada.coSalesTools AI
salestools.ioSide by side
| Figure | Armada | SalesTools AI |
|---|---|---|
| Price from | $49/mo | $79/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 4 |
| Spec score · Sales Engagement Software | 8.4 (#11) | 7.5 (#51) |
| Enterprise security | The Enterprise plan lists SSO, DPA, and a security review. | Enterprise adds SSO/SAML, SCIM, audit logs, data residency options, custom retention and a signed DPA. |
| Integrations | Named enrichment providers include LeadMagic, Prospeo, Findymail, Wiza, Apollo, and Exa. | The integrations documentation lists LinkedIn, email, CRM, calendar and Slack connections. |
| Product | Armada is a GTM outbound platform for finding signal-based leads and running email and LinkedIn sequences. | Salestools describes itself as an AI sales agent platform for prospecting, researching and booking meetings. |
| Support | Support is available by email or through the in-product support path, while Pro and Scale include priority support. | The team page advertises 24/7 support. |
Plans
Armada
- FreeFree
- Growth$49 a month
- Pro$149 a month
- Scale$399 a month
- EnterprisePriced on request
SalesTools AI
- Starter$79 a month
- Growth$129 a month
- Scale$199 a month
- Enterprise$3,000 a month
In their own words
Armada
Armada is a GTM outbound platform for finding signal-based prospects and running coordinated outreach. Its Find agent identifies people from hiring, funding, job changes, website visits, and social engagement. Email tools provide multi-step sequences, warmup, inbox rotation, and AI personalization, with Gmail, Outlook, and Azure mailbox connections. Outreach can run across email, LinkedIn, and X, while a shared inbox combines cold-email and LinkedIn replies for filtering and in-thread responses. Users can enrich and verify email or phone data with platform credits or provider keys from services including LeadMagic, Prospeo, Findymail, Wiza, Apollo, and Exa. Armada also offers REST API and MCP access for prospect searches, email finding, and sequence enrollment. The Free plan costs nothing and includes email sequencing, inbox, API, MCP, and bring-your-own keys. Growth costs $49 a month and adds Find credits, LinkedIn, and X. A 7-day trial is listed.
SalesTools AI
SalesTools AI has no write-up on Specifiction yet; its figures are above.