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SPECIFICTION
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Armada vs SmartReach.io

Armada

goarmada.co

SmartReach.io

smartreach.io

Side by side

FigureArmadaSmartReach.io
Price from$49/mo$29/mo
Free planYes—
Free trial—Yes
Open source——
WebYesYes
APIYesYes
Plans published58
Spec score · Sales Engagement Software8.4 (#11)7.8 (#32)
IntegrationsNamed enrichment providers include LeadMagic, Prospeo, Findymail, Wiza, Apollo, and Exa.The maker lists Salesforce, HubSpot, Pipedrive, Zoho CRM, Zapier, Google Workspace, Microsoft 365, Exchange, SendGrid, Mailgun, SMTP/IMAP, and Amazon SES integrations.
ProductArmada is a GTM outbound platform for finding signal-based leads and running email and LinkedIn sequences.SmartReach.io is a cold email and sales engagement platform for multichannel outreach by email, LinkedIn, calls, and WhatsApp.
SupportSupport is available by email or through the in-product support path, while Pro and Scale include priority support.The pricing page lists help and chat support across its Sales Engagement plans, with on-call and screenshare support and a dedicated success manager on Pro and Scale.

Plans

Armada

  • FreeFree
  • Growth$49 a month
  • Pro$149 a month
  • Scale$399 a month
  • EnterprisePriced on request

Armada pricing →

SmartReach.io

  • Email Outreach Basic$29 a month
  • Sales Engagement Basic$39 a month
  • Email Outreach Plus$89 a month
  • Sales Engagement Plus$99 a month
  • Email Outreach Pro$199 a month
  • Sales Engagement Pro$249 a month
  • Email Outreach Scale$499 a month
  • Sales Engagement Scale$599 a month

SmartReach.io pricing →

In their own words

Armada

Armada is a GTM outbound platform for finding signal-based prospects and running coordinated outreach. Its Find agent identifies people from hiring, funding, job changes, website visits, and social engagement. Email tools provide multi-step sequences, warmup, inbox rotation, and AI personalization, with Gmail, Outlook, and Azure mailbox connections. Outreach can run across email, LinkedIn, and X, while a shared inbox combines cold-email and LinkedIn replies for filtering and in-thread responses. Users can enrich and verify email or phone data with platform credits or provider keys from services including LeadMagic, Prospeo, Findymail, Wiza, Apollo, and Exa. Armada also offers REST API and MCP access for prospect searches, email finding, and sequence enrollment. The Free plan costs nothing and includes email sequencing, inbox, API, MCP, and bring-your-own keys. Growth costs $49 a month and adds Find credits, LinkedIn, and X. A 7-day trial is listed.

Visit goarmada.co

SmartReach.io

SmartReach.io has no write-up on Specifiction yet; its figures are above.

Visit smartreach.io