Attio vs Zoho CRM
Attio
attio.com
Zoho CRM
zoho.comSide by side
| Figure | Attio | Zoho CRM |
|---|---|---|
| Price from | $4,435/mo | $14/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 15 |
| Spec score · CRM Software | 9.4 (#4) | 9.4 (#3) |
| Spec score · Sales Force Automation Software | 9.5 (#1) | 8.5 (#20) |
| Spec score · Pipeline Management | 9.5 (#1) | 8.5 (#12) |
| Spec score · Customer Relationship Management - Midmarket Software | 9.5 (#1) | 8.5 (#15) |
| Spec score · Small Business CRM | 9.4 (#2) | 8.5 (#16) |
| Spec score · CRM for small business | 9.0 (#13) | 9.4 (#1) |
| AI features | Yes | Yes |
| Email sync | Yes | Yes |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Headquarters | London, United Kingdom | Chennai, India |
| Integrations | The App Store includes connections such as Gmail, Outlook, Slack, Segment, Mailchimp, Outreach, Mixmax, Typeform and Zapier. | Zoho CRM offers more than 1,100 ready-to-use app integrations. |
| Mobile app | Yes | Yes |
| Visual sales pipeline | Yes | Yes |
| Security controls | Attio states that data is encrypted at rest and in transit, employee access uses least privilege and MFA, backups use another region, and penetration tests occur at least annually. | The service provides time-stamped audit logs, IP restrictions, multi-factor authentication, and real-time backups across multiple servers. |
| Support | Official support includes Help Center articles, Attio Academy, chat and email support; Enterprise adds enhanced administration options. | Paid editions include Classic support, with optional paid plans offering faster responses and round-the-clock support; live chat is available 24x5. |
Plans
Zoho CRM
- FreeFree
- Standard$23 a month
- Professional$40 a month
- Enterprise$52 a month
- Ultimate$52 a month
- FreeFree
- Standard$14 a month
- Professional$23 a month
- Enterprise$40 a month
- Ultimate$52 a month
In their own words
Attio
Attio is a CRM for building sales pipeline, moving deals forward, and growing accounts. It includes visual sales pipelines, email sync, and AI features, alongside Ask Attio, workflows, custom agents, a web agent, and sequences. Attio says it can automatically enrich records and sync contacts in real time. Email and calendar sync are supported, although connected account limits vary by plan. Integrations listed in the App Store include Slack, Zapier, Typeform, Segment, and Mailchimp. Developers can use a REST API and an App SDK to build apps that read and write workspace information. Attio is available on the web, macOS, iOS, and Android, and as a Google Chrome extension. The Free plan includes 3 seats, 50,000 records, and 50 GB of file storage. Plus costs $4,435 a month and includes up to 10 seats, 5 objects, and 250,000 records. Pro costs $9,979 a month and includes unlimited seats, 12 objects, and 1,000,000 records. Enterprise includes unlimited seats and objects with a custom record limit. Attio is headquartered in London, United Kingdom.
Zoho CRM
Zoho CRM gives sales teams tools to manage leads, track contacts, automate follow-ups, and measure sales performance. It includes a visual sales pipeline, email sync, lead scoring, forecasting, marketing automation, and workflow tools. Its AI features can recommend actions, flag anomalies, predict outcomes, automate follow-ups, and help interpret emails. Teams can customize layouts and portals, and connect more than 1,100 applications, including Slack, Teams, Google Drive, Dropbox, Mailchimp, and Zendesk. The free edition supports up to three users and includes leads, documents, and mobile apps. Starter is $14 a month per user with annual billing; Starter Monthly is $20 a month per user. Local taxes are additional, and a 15-day trial is listed. The mobile app can work offline and synchronize later. Developer access includes REST, Bulk, Notification, and Query APIs. Security controls include audit logs, IP restrictions, multi-factor authentication, and encryption; data encryption at rest is available in Enterprise and Ultimate editions.