Automenu vs Welcome Back
Automenu
automenu.comWelcome Back
welcomeback.ioSide by side
| Figure | Automenu | Welcome Back |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | — |
| Plans published | 1 | 10 |
| Spec score · Restaurant Marketing Software | 8.2 (#6) | 7.2 (#26) |
| Company | The company describes its focus as providing local restaurants with an all-in-one marketing and commerce platform. | Welcome Back says it was founded in Santiago, Chile, in 2024 by Sebastian Hirsch and Cristian Rodriguez. |
| Loyalty | Its loyalty module supports points, automated rewards, tiered memberships and customer segmentation. | Customers can save a points card to Apple Wallet or Google Pay using a QR code, without downloading an app. |
| Marketing | The platform automates personalized email and SMS campaigns, including win-back campaigns, promotions, and upsells. | The platform supports wallet push notifications, email campaigns, guest-history segmentation and automated flows such as welcome, win-back and birthday campaigns. |
| Product | Automenu describes itself as an all-in-one marketing and commerce platform for restaurants. | Welcome Back describes itself as an AI-native POS platform bringing sales, loyalty and marketing together for restaurants and cafés in Latin America. |
| Support | Automenu advertises 24/7 support by phone, email, or its Help Center. | The company says support is available 24/7 on WhatsApp in Spanish, English or Portuguese. |
Plans
Welcome Back
- Socials add-on$9 a month
- Google Reviews add-on$49 a month
- Start$59 a month
- Grow$89 a month
- Pro$129 a month
- Delivery module19,990 CLP a month
- Inventory module19,990 CLP a month
- Marketing module19,990 CLP a month
- Self-service module19,990 CLP a month
- Essential99,990 CLP a month
In their own words
Welcome Back
Welcome Back is a platform for restaurants and cafés that combines sales, loyalty and marketing, and is designed to work alongside an existing POS. Customers can save a points card to Apple Wallet or Google Pay from a QR code without installing an app. Marketing tools include wallet notifications, email campaigns, guest-history segments and automated welcome, win-back and birthday campaigns. Guests can scan a QR code to view a digital menu and send orders to the team. Its conversational AI POS supports taking payments, managing menus and checking sales from a phone or tablet, without special hardware. Team tools include roles, permissions, per-person sales visibility and management of multiple locations in one account. The company lists availability in Chile, Mexico, Colombia, Argentina, Peru and Spain, and says onboarding takes less than 48 hours. Start is $59 a month, Grow is $89 a month and Pro is $129 a month; each adds 19 USD per month for each additional location. Essential is 99,990 CLP a month, billed plus VAT.