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SPECIFICTION
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Avail vs SwagUp

Avail

availswag.com

SwagUp

swagup.com

Side by side

FigureAvailSwagUp
Price fromFree$99/mo
Free planYesYes
Free trial—Yes
Open source——
WebYesYes
Plans published24
Spec score · Promotional Product Management Software7.9 (#1)7.4 (#4)
Spec score · Sales Gifting Software7.9 (#10)7.5 (#20)
AudienceAvail says it is designed for companies of all sizes, especially teams that manage swag programs.The company says it serves startups preparing new-hire kits through enterprise teams running global swag programs.
Founded20082017
IntegrationsListed integrations include Salesforce, HubSpot, Slack, Workday, Google Workspace, Microsoft Entra, Coupa, Shopify, and multiple HR systems.Native HRIS integrations automate swag for onboarding, anniversaries, birthdays, and custom milestones, while Zapier connects SwagUp to 3,000+ apps.
SupportAvail says its experts help with sourcing, fulfillment, and support, and offers ongoing customer training.SwagUp offers a dedicated swag expert on its membership plans and invites customers to book a demo or contact support.

Plans

Avail

  • Basic planFree
  • Enterprise planPriced on request

Avail pricing →

SwagUp

  • BasicFree
  • Silver$99 a month
  • Gold$499 a month
  • Platinum$999 a month

SwagUp pricing →

In their own words

Avail

Avail is a web platform for companies to source, manage and distribute branded merchandise. It combines project planning, product sourcing, order tracking, swag stores and request workflows, with real-time updates for each project. Teams can chat with colleagues or departments, while customizable roles and permissions control viewing, editing and access. Listed integrations include Salesforce, HubSpot, Slack, Workday, Google Workspace, Microsoft Entra, Coupa, Shopify and multiple HR systems. Avail’s specialists help with planning, creative brainstorming, product selection and tracking, and the company offers fulfillment support and ongoing customer training. Avail says most orders ship in 7–10 days, with 24-hour rush options. Global shipping, branded packages and recipient choice are supported. The Basic plan costs nothing and includes project planning, order tracking, product sourcing, a DAM system, swag stores, inventory reports, activity feed, basic chat and SSO integrations. Enterprise pricing is contact us.

Visit availswag.com

SwagUp

SwagUp is a web platform for creating branded merchandise and swag kits for employees, customers, and events. Its services include product sourcing, custom design, assembly, warehousing, and shipping. Recipients can use branded redeem pages to enter details and choose items, or receive items directly from inventory through auto-ship pages. SwagUp Shops are branded self-serve storefronts where recipients can pay by card, points, or shop credit. Native HRIS integrations automate swag for onboarding, anniversaries, birthdays, and custom milestones, while Zapier connects the service to 3,000+ apps. Automations can require manual approval, and users can limit which data fields are exchanged. Recipients do not need a SwagUp account to receive direct sends or use redeem links. The free Basic plan includes platform access, a dedicated swag expert, unlimited mockups, free assembly, 1x Rewards, and Redeem + Zapier. Silver costs $99 a month on an annual plan paid monthly; Gold costs $499 a month and Platinum $999 a month on the same billing basis. One native integration is included with membership; additional apps cost $150 per month or $1,500 per year.

Visit swagup.com