Awario vs Brand24
Awario
awario.com
Brand24
brand24.comSide by side
| Figure | Awario | Brand24 |
|---|---|---|
| Price from | $29/mo | $249/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 4 | 6 |
| Spec score · Social Media Listening Software | 8.8 (#4) | 9.0 (#3) |
| Spec score · Brand Management Software | 8.9 (#3) | 9.3 (#1) |
| Spec score · Social Listening Tools | 8.9 (#2) | 9.3 (#1) |
| Spec score · Social Media Monitoring | 8.9 (#2) | 9.3 (#1) |
| Spec score · Social Media Monitoring & Listening Software | 8.9 (#2) | 9.3 (#1) |
| Spec score · Social Monitoring | 8.9 (#2) | 9.3 (#1) |
| Spec score · AI Social Listening Tools | 8.9 (#3) | 9.2 (#1) |
| Spec score · Brand Intelligence Software | 8.9 (#3) | 9.2 (#1) |
| Alert channels | Email,Slack | Email,Slack,Microsoft Teams,in-app,mobile push notifications |
| Founded | 2015 | 2011 |
| Free plan | No | No |
| Headquarters | Nicosia, Cyprus | Wrocław, Poland |
| Available integrations | Awario offers Slack integration and API access for tools and integrations. | Brand24 lists integrations with Slack and Microsoft Teams and provides API access and an MCP server. |
| News monitoring | Yes | Yes |
| Tracked query limit | 3 | 3 |
| Sentiment analysis | Awario analyzes mention sentiment and share of mentions. | Yes |
| Social network coverage | X,Facebook,Instagram,Reddit,YouTube,Vimeo | Facebook,Instagram,X (Twitter),LinkedIn,Reddit,YouTube,TikTok,Twitch,Medium,Quora |
| Paid from | 29 | 199 |
| Web monitoring | Yes | Yes |
Plans
Brand24
- Individual$249 a month
- Team$349 a month
- Pro$499 a month
- Business$699 a month
- Enterprise$1,499 a month
- Enterprise$17,988 a year
In their own words
Awario
Awario monitors mentions across social networks, websites, news and other online sources. Coverage includes X, Facebook, Instagram, Reddit, YouTube, Vimeo, blogs, forums and the wider web, with sentiment and news monitoring. Users can respond to customer questions in the app and follow up on comments. Alerts can be sent by email or Slack; Slack integration and API access are also available. Awario says it crawls over 13 billion web pages daily in addition to using APIs. Paid plans are billed monthly or annually. The listed annual-billing prices are $29 a month for Starter, $89 a month for Pro and $249 a month for Enterprise. Starter covers three topics and one team member; Pro allows 15 topics and 10 team members; Enterprise allows 100 topics and unlimited team members. Pro and Enterprise include CSV mention export, while Enterprise includes API access and an account manager. A seven-day trial offers Starter access, requires no credit card and allows up to three alerts and 30,000 mentions. Awario was founded in 2015 and is headquartered in Nicosia, Cyprus.
Brand24
Brand24 monitors conversations about brands, competitors, and topics across social media and the wider web. It tracks mentions across more than 25 million sources, including social networks, news sites, blogs, forums, review platforms, and podcasts. Coverage includes Facebook, Instagram, X, LinkedIn, Reddit, YouTube, TikTok, Twitch, Medium, and Quora. Analytics include sentiment analysis, influencer scoring, trend charts, Presence Score, reach, engagement, and topic analysis; AI tools include Insights, Events Detection, Brand Assistant, and Smart Context Search. Alerts can go to email, Slack, Microsoft Teams, in-app notifications, or mobile push. Reports can be produced in PDF, CSV, PPTX, and Excel formats, with daily and weekly options. It offers Android, iOS, web, desktop, and API access; the installable app requires an internet connection. Individual costs $199 per month billed annually and includes three keywords. A 14-day trial is available, but there is no free plan.