Awario vs MentionWatch
Awario
awario.comMentionWatch
mentionwatch.comSide by side
| Figure | Awario | MentionWatch |
|---|---|---|
| Price from | $29/mo | $29/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 4 | 3 |
| Spec score · Social Media Listening Software | 8.8 (#4) | 7.5 (#57) |
| Spec score · AI Social Listening Tools | 8.9 (#3) | 7.8 (#15) |
| Free plan | No | No |
| Sentiment analysis | Awario analyzes mention sentiment and share of mentions. | Its AI tags posts as positive, negative, or neutral, and users can manually adjust a post’s sentiment in the dashboard. |
| Paid from | 29 | 29 |
Plans
In their own words
Awario
Awario monitors mentions across social networks, websites, news and other online sources. Coverage includes X, Facebook, Instagram, Reddit, YouTube, Vimeo, blogs, forums and the wider web, with sentiment and news monitoring. Users can respond to customer questions in the app and follow up on comments. Alerts can be sent by email or Slack; Slack integration and API access are also available. Awario says it crawls over 13 billion web pages daily in addition to using APIs. Paid plans are billed monthly or annually. The listed annual-billing prices are $29 a month for Starter, $89 a month for Pro and $249 a month for Enterprise. Starter covers three topics and one team member; Pro allows 15 topics and 10 team members; Enterprise allows 100 topics and unlimited team members. Pro and Enterprise include CSV mention export, while Enterprise includes API access and an account manager. A seven-day trial offers Starter access, requires no credit card and allows up to three alerts and 30,000 mentions. Awario was founded in 2015 and is headquartered in Nicosia, Cyprus.
MentionWatch
MentionWatch is a web service for monitoring social media mentions and analyzing sentiment to help businesses track brand reputation. Its listed networks are YouTube, Instagram, TikTok, X/Twitter, and Facebook. It can also track competitor mentions. Users can filter results by platform, sentiment, or keyword and download CSV data. Notifications include instant email alerts and webhooks for Slack, Discord, or custom integrations; alert rules can use sentiment and reach thresholds such as account impact, views, or followers. The 14-day trial includes 80 mentions, one keyword or hashtag, and three months of history. Starter costs $29 a month, billed monthly, with up to 3,000 mentions a month, three keywords or hashtags, a 24-hour scan cycle, and three months of history. It covers YouTube, Instagram, TikTok, and Twitter. Growth costs $79 a month, billed monthly, and includes up to 16,500 mentions a month, eight keywords or hashtags, and a 12-hour scan cycle, adding Facebook. Each cycle captures up to 20 latest TikTok videos and 35 latest posts on other supported platforms.