MentionWatch
mentionwatch.com
What it is
MentionWatch is a web service for monitoring social media mentions and analyzing sentiment to help businesses track brand reputation. Its listed networks are YouTube, Instagram, TikTok, X/Twitter, and Facebook. It can also track competitor mentions. Users can filter results by platform, sentiment, or keyword and download CSV data. Notifications include instant email alerts and webhooks for Slack, Discord, or custom integrations; alert rules can use sentiment and reach thresholds such as account impact, views, or followers. The 14-day trial includes 80 mentions, one keyword or hashtag, and three months of history. Starter costs $29 a month, billed monthly, with up to 3,000 mentions a month, three keywords or hashtags, a 24-hour scan cycle, and three months of history. It covers YouTube, Instagram, TikTok, and Twitter. Growth costs $79 a month, billed monthly, and includes up to 16,500 mentions a month, eight keywords or hashtags, and a 12-hour scan cycle, adding Facebook. Each cycle captures up to 20 latest TikTok videos and 35 latest posts on other supported platforms.
Spec sheet
- Purpose
- MentionWatch monitors social media mentions to help businesses track sentiment and protect their brand reputation.Read 4 Oct 2026 · mentionwatch.com
- Intended users
- MentionWatch describes its audience as solo founders and small businesses, and its analytics page also names founders, creators, marketers, and small teams.Read 4 Oct 2026 · mentionwatch.com
- Free plan
- NoRead 21 Sep 2026 · mentionwatch.com
- Paid from
- 29Read 21 Sep 2026 · mentionwatch.com
- Support
- The FAQ directs users to its support team and lists [email protected] for privacy questions.Read 4 Oct 2026 · mentionwatch.com
- Alert rules
- Users can configure alerts by sentiment and set reach thresholds for account impact, views, or followers.Read 4 Oct 2026 · mentionwatch.com
- Collection limits
- Each monitoring cycle captures up to the latest 20 TikTok videos and 35 latest posts per other supported platform.Read 4 Oct 2026 · mentionwatch.com
- Competitor tracking
- The product can monitor competitors’ mentions to help identify dissatisfied customers and market gaps.Read 4 Oct 2026 · mentionwatch.com
- Data security
- The privacy policy says MentionWatch uses administrative, technical, and physical safeguards, while noting that no security measure is perfect.Read 4 Oct 2026 · mentionwatch.com
- Filtering and exports
- Users can filter mentions by platform, sentiment, or keyword and download data in CSV format.Read 4 Oct 2026 · mentionwatch.com
- Monitored networks
- MentionWatch says it monitors YouTube, Instagram, TikTok, X (formerly Twitter), and Facebook.Read 4 Oct 2026 · mentionwatch.com
- Notifications
- MentionWatch supports instant email alerts and webhooks for Slack, Discord, or a custom integration.Read 4 Oct 2026 · mentionwatch.com
- Privacy and payment data
- The privacy policy says Stripe stores payment data and MentionWatch does not store full credit card numbers.Read 4 Oct 2026 · mentionwatch.com
- Sentiment analysis
- Its AI tags posts as positive, negative, or neutral, and users can manually adjust a post’s sentiment in the dashboard.Read 4 Oct 2026 · mentionwatch.com
- Service limitation
- The terms state that MentionWatch does not guarantee it will capture every relevant mention on the internet.Read 4 Oct 2026 · mentionwatch.com
Plans and prices
Strong points and limits
Strong points
- Monitors five listed social networks
- Filters by platform, sentiment, or keyword
- Email alerts and webhooks are available
- Growth plan includes Facebook
Limits
- No free plan
- Starter is limited to 3,000 mentions monthly
- Each cycle captures limited recent posts
- Service does not guarantee every relevant mention
Who it suits
MentionWatch is aimed at solo founders, small businesses, creators, marketers, and small teams monitoring social mentions. Its competitor tracking and sentiment filters may suit teams watching brand perception and market gaps.
Verdict
MentionWatch offers configurable alerts and sentiment filtering across several social networks. Its collection limits and stated lack of complete mention coverage matter when evaluating monitoring needs.
Where Specifiction places it
- AI Social Listening Tools#15 of 317.8
- Social Media Listening Software#57 of 867.5