dig

Spec sheet

What it does

dig is a video-first social intelligence platform that helps brands, agencies, governments and researchers understand audience reactions and narratives.Read 14 Oct 2026 · dig.ai

Purpose

dig is a social intelligence platform that surfaces audience reactions and narratives from social content in real time.Read 29 Sep 2026 · dig.ai

Intended users

The maker identifies brand and consumer insights teams, strategy leaders, communications and PR teams, agencies, research teams, and public sector teams as users.Read 29 Sep 2026 · dig.ai

Free plan

YesRead 21 Sep 2026 · dig.ai

Paid from

25Read 21 Sep 2026 · dig.ai

Security

The Enterprise plan lists SAML SSO, audit logs, a dedicated organization environment and full data isolation, and says customer data is never used for model training.Read 29 Sep 2026 · dig.ai

Privacy

The pricing page says private search data is not used to train models for other customers.Read 29 Sep 2026 · dig.ai

Accuracy and traceability

The maker states that its in-video analysis runs at 95% accuracy and insights link to original videos.Read 29 Sep 2026 · dig.ai

Accuracy claim

The company reports 95% accuracy for tagging relevant posts, brand mentions and narratives.Read 14 Oct 2026 · dig.ai

App store roadmap

The app-store page lists campaign analysis, dashboard builder, industry and product benchmarks, influencer discovery, narrative intelligence and crisis management, with several marked coming soon.Read 14 Oct 2026 · dig.ai

Comment analysis

The service analyzes comments for sentiment, themes, concerns, emotions and emerging narratives.Read 14 Oct 2026 · dig.ai

Company facts

LinkedIn lists dig.ai as privately held, founded in 2021, headquartered in New York and employing 51–200 people.Read 14 Oct 2026 · linkedin.com

Company legal name

The terms identify Dig International Inc. and its affiliates as the operator of ask dig and dig.ai.Read 14 Oct 2026 · ask.dig.ai

Coverage

The maker says dig analyzes 90%+ of social video across TikTok, YouTube, Instagram, Reddit, X and Facebook.Read 29 Sep 2026 · dig.ai

Coverage claim

The company states that it decodes more than 90% of social videos and analyzes 750 million posts monthly.Read 14 Oct 2026 · dig.ai

Creator analysis

Creator profiles include creator type, demographics, reach tier, language and content style.Read 14 Oct 2026 · dig.ai

Credit limit

The maker defines one credit as one chatbot question analyzed against its global video database; Free includes 10 monthly credits and Pro includes 50.Read 29 Sep 2026 · dig.ai

Dashboards

Users can build custom dashboards covering trends, sentiment, creator behavior and topic distribution.Read 14 Oct 2026 · dig.ai

Data-training policy

The pricing page says enterprise customer data is not used for model training, while the terms allow Free and Pro customer data to be used to improve and train services.Read 14 Oct 2026 · dig.ai

Documentation

The public how-it-works guide documents the four-stage workflow and the evidence and metadata attached to findings.Read 14 Oct 2026 · dig.ai

Exports

All pricing tiers are described as supporting PDF or CSV export of narrative summaries and impact scores.Read 14 Oct 2026 · dig.ai

Figure detection

Figure detection identifies key people appearing in videos and measures how often and in what context they occur.Read 14 Oct 2026 · dig.ai

Gartner pricing note

Gartner says pricing is usage-based, typically tiered by monitored or processed data volume, with enterprise pricing available on request.Read 14 Oct 2026 · gartner.com

Gartner product description

Gartner describes dig as a video-first narrative-intelligence platform covering social and non-social sources in more than 100 languages.Read 14 Oct 2026 · gartner.com

Integrations and API

The dig API returns structured JSON enriched with transcripts, sentiment, topics, products, brands and creator information for use in applications, AI, dashboards and data platforms.Read 29 Sep 2026 · dig.ai

Key features

The platform lists sentiment and creator analysis, narrative intelligence, dashboards, a live feed, smart alerts, comments analysis and figure detection.Read 29 Sep 2026 · dig.ai

Leadership

The company about page names Ofer Familier as CEO and co-founder and Eyal Koren as CTO and co-founder.Read 14 Oct 2026 · dig.ai

Licence

The terms grant only a limited, revocable, non-transferable service-use licence and prohibit hosting, modification, reverse engineering and resale.Read 14 Oct 2026 · ask.dig.ai

Limit: independent feedback

Both Gartner Peer Insights and SourceForge state that dig had no submitted user reviews on their listings when opened.Read 14 Oct 2026 · gartner.com

Limit: liability

The terms exclude liability for indirect and consequential losses and cap aggregate liability at $100 where the broader exclusion is unenforceable.Read 14 Oct 2026 · ask.dig.ai

Limit: service control

The terms reserve the right to modify, suspend or discontinue the service without notice.Read 14 Oct 2026 · ask.dig.ai

Live feed

A live feed presents relevant videos and posts with creator context, engagement data and metadata.Read 14 Oct 2026 · dig.ai

Narrative intelligence

Narrative intelligence is designed to detect deepfakes, bots, coordinated activity and AI-generated content.Read 14 Oct 2026 · dig.ai

Natural-language research

Its research chatbot accepts natural-language questions and supports multi-step investigations down to individual posts.Read 14 Oct 2026 · dig.ai

Privacy data collected

The privacy policy says account creation can collect name, email, IP address, username and other voluntarily supplied information, plus technical usage data.Read 14 Oct 2026 · ask.dig.ai

Rating on Gartner Peer Insights

No rating; 0 reviewsRead 14 Oct 2026 · gartner.com

Rating on SourceForge

0.0 out of 5 from 0 reviewsRead 14 Oct 2026 · sourceforge.net

Research chatbot

Users can ask social research questions in natural language and receive answers linked to source posts.Read 29 Sep 2026 · dig.ai

Research workflow

dig creates a structured investigation scope, generates large query libraries, filters relevance in natural language and preserves evidence trails.Read 14 Oct 2026 · dig.ai

Security controls

Enterprise includes SAML single sign-on, audit logs, a dedicated organization environment and data isolation.Read 14 Oct 2026 · dig.ai

Sentiment analysis

dig provides context-aware sentiment analysis for tone, topics, creators and changing positive or negative reactions.Read 14 Oct 2026 · dig.ai

Smart alerts

Rule-based alerts can notify teams when selected sentiment, topics, creator types or figures change.Read 14 Oct 2026 · dig.ai

SourceForge listing

SourceForge lists dig as cloud software with documentation, live-online training and online support, and shows a $25 monthly starting price plus a free version.Read 14 Oct 2026 · sourceforge.net

Support and onboarding

The maker says users can start with a free plan, contact the company, or book a demo; it says most teams are up and running in under three hours.Read 29 Sep 2026 · dig.ai

Supported sources

The pricing page says coverage spans TikTok, YouTube including Shorts, Instagram Reels, Facebook and fringe platforms, with more than 100 languages analyzed.Read 14 Oct 2026 · dig.ai

Traceability

Insights link to original posts and creator accounts and include transcripts, visuals, timestamps, engagement and explanation signals.Read 14 Oct 2026 · dig.ai

Video analysis

dig analyzes video visuals, speech, tone, scenes, objects, emotions and narrative structure, as well as text around videos.Read 29 Sep 2026 · dig.ai

Video and image analysis

The platform analyzes video and image material frame by frame to identify themes, creators, context and hidden signals.Read 14 Oct 2026 · dig.ai

Plans and prices

Every dig plan and price →

Where Specifiction places it

• Social Media Listening Software#2 of 869.0
• AI Social Listening Tools#2 of 319.0