AWeber vs Buttondown
AWeber
aweber.com
Buttondown
buttondown.comSide by side
| Figure | AWeber | Buttondown |
|---|---|---|
| Price from | $4.99/mo | $9/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 9 | 7 |
| Spec score · Email Marketing Software | 9.1 (#5) | 9.1 (#6) |
| Spec score · Email marketing tools | 9.1 (#10) | 8.9 (#20) |
| Spec score · Email newsletter software | 9.1 (#1) | 9.0 (#2) |
| Email automation | Yes | Yes |
| Founded | 1998 | 2017 |
| Free plan | Yes | Yes |
| Free Plan Limit | The free plan supports up to 500 subscribers and 3,000 emails monthly. | The pricing page states that the first 100 subscribers cost nothing; optional features are separately priced at $9, $29 or $79 per month depending on the add-on. |
| Integrations | AWeber integrations connect it with hundreds of third-party tools, and Zapier or Pabbly can bridge to thousands of applications. | The integrations directory lists services including Stripe, Zapier, WordPress, Ghost, Discord, Mastodon, Bluesky, LinkedIn, Medium, YouTube, Spotify and many others. |
| Landing pages | Yes | Yes |
| Tool Integrations | AWeber connects to more than 750 tools, including Shopify, WordPress, PayPal, Facebook, and Zapier. | 45 |
| Security controls | AWeber states that it encrypts data in transit and at rest, performs continuous monitoring, maintains backups, conducts risk assessments, and uses DDoS mitigation. | Buttondown states that data is encrypted in transit and at rest, access is restricted, and dependency vulnerabilities are monitored. |
| Audience segmentation | Yes | Yes |
| Paid from | 12.49 | 9 |
| Subscriber limit | 500 | 1000 |
| Support | AWeber provides priority 24/7 support on Plus and 24/7 support on Lite. | Support is handled by human staff and covers feature questions, migration, deliverability, bugs, feedback, billing and account issues. |
Plans
AWeber
- AWeber FreeFree
- Lite$12.49 a month
- Plus$19.99 a month
- Unlimited$899 a month
- Hold Package$4.99 a month
- AWeber Lite$12.49 a month
- AWeber Plus$19.99 a month
- Done For You$20 a month
- AWeber Unlimited$899 a month
Buttondown
- FreeFree
- Paid tier$9 a month
- FreeFree
- Basic$9 a month
- Standard$29 a month
- Professional$79 a month
- Advanced$139 a month
In their own words
AWeber
AWeber is an email marketing platform for small businesses and entrepreneurs, with tools for newsletters, automated message series, opt-in forms, and blog-post notifications. It also supports landing and ecommerce pages, web push notifications, audience segmentation, and A/B testing. Messages can be made with drag-and-drop, HTML, or plain-text editors, and the platform includes more than 700 responsive HTML templates. Its AI tools assist with drafting newsletters and emails, creating signup forms and landing pages, and generating subject lines. Businesses can sell products, services, subscriptions, and payment plans, track sales, and tag purchases. AWeber connects to more than 750 tools and provides a REST API with webhooks for managing subscribers, campaigns, analytics, and lists. Plans include a free option for up to 500 subscribers and 3,000 monthly emails, with one landing page and automation; free-plan messages carry AWeber branding. Lite is $12.49 per month billed annually, and a 14-day trial starts a paid subscription automatically when it ends. Dedicated mobile apps are retired; phone and tablet access is through the browser-based site.
Buttondown
Buttondown has no write-up on Specifiction yet; its figures are above.