AWeber vs Mailchimp
AWeber
aweber.com
Mailchimp
mailchimp.comSide by side
| Figure | AWeber | Mailchimp |
|---|---|---|
| Price from | $4.99/mo | $13/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 9 | 5 |
| Spec score · Email Marketing Software | 9.1 (#5) | 9.0 (#11) |
| Spec score · All-in-One Marketing Platform | 9.1 (#1) | 8.8 (#7) |
| Spec score · Email Automation | 9.1 (#1) | 8.8 (#7) |
| Spec score · Ai E Mail Tool | 9.2 (#1) | 8.9 (#5) |
| Spec score · Email marketing tools | 9.1 (#11) | 9.4 (#2) |
| Spec score · Nonprofit Email Marketing Software | 9.1 (#2) | 8.7 (#10) |
| Spec score · AI Email Marketing Software | 9.1 (#2) | 8.8 (#8) |
| Spec score · Web App | 9.1 (#6) | 9.0 (#14) |
| A/B testing | Yes | Yes |
| API | The AWeber API is a REST API with webhooks that lets developers add subscribers, send campaigns, retrieve analytics, and manage lists. | Mailchimp exposes open Marketing and Transactional APIs authenticated with OAuth or API keys. |
| Company History | AWeber's copyright notice dates the company to 1998. | Mailchimp was founded in Atlanta in 2001 by Ben Chestnut and Dan Kurzius. |
| Email automation | Yes | Yes |
| Founded | 1998 | 2001 |
| Free plan | Yes | Yes |
| Headquarters | Chalfont, Pennsylvania, United States | Atlanta, USA |
| Integrations | AWeber integrations connect it with hundreds of third-party tools, and Zapier or Pabbly can bridge to thousands of applications. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
| Landing pages | Yes | Yes |
| Monthly send limit | 5000 | 5000 |
| Tool Integrations | AWeber connects to more than 750 tools, including Shopify, WordPress, PayPal, Facebook, and Zapier. | 300 |
| Audience segmentation | Yes | Yes |
| Subscriber limit | 500 | 500 |
| Support | AWeber provides priority 24/7 support on Plus and 24/7 support on Lite. | Official feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers. |
Plans
AWeber
- AWeber FreeFree
- Lite$12.49 a month
- Plus$19.99 a month
- Unlimited$899 a month
- Hold Package$4.99 a month
- AWeber Lite$12.49 a month
- AWeber Plus$19.99 a month
- Done For You$20 a month
- AWeber Unlimited$899 a month
Mailchimp
- FreeFree
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
In their own words
AWeber
AWeber is an email marketing platform for small businesses and entrepreneurs, with tools for newsletters, automated message series, opt-in forms, and blog-post notifications. It also supports landing and ecommerce pages, web push notifications, audience segmentation, and A/B testing. Messages can be made with drag-and-drop, HTML, or plain-text editors, and the platform includes more than 700 responsive HTML templates. Its AI tools assist with drafting newsletters and emails, creating signup forms and landing pages, and generating subject lines. Businesses can sell products, services, subscriptions, and payment plans, track sales, and tag purchases. AWeber connects to more than 750 tools and provides a REST API with webhooks for managing subscribers, campaigns, analytics, and lists. Plans include a free option for up to 500 subscribers and 3,000 monthly emails, with one landing page and automation; free-plan messages carry AWeber branding. Lite is $12.49 per month billed annually, and a 14-day trial starts a paid subscription automatically when it ends. Dedicated mobile apps are retired; phone and tablet access is through the browser-based site.