| Price from | $250/mo | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 4 | 16 |
| Spec score · Real Estate CRM Software | 7.2 (#215) | 8.8 (#10) |
| Free plan | No | No |
| Product | BA-ICON is a CRM built specifically for buyer’s agents. | Leadrat is a real estate CRM for capturing, managing, following up on, and converting leads. |
| Property matching | Its matching engine connects buyers with on-market and exclusive off-market listings based on client preferences and market data. | Yes |
| Security | Its security page describes layered controls aligned with SOC 2 requirements, including access and authentication controls, encrypted connections, logging and monitoring. | Leadrat says lead data is encrypted and hosted on Amazon Web Services and displays GDPR-compliant and AICPA SOC claims. |
| Website included | Yes | Yes |