Ballpark vs Smaply
Ballpark
ballparkhq.com
Smaply
smaply.comSide by side
| Figure | Ballpark | Smaply |
|---|---|---|
| Price from | $125/mo | $38/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 7 | 4 |
| Spec score · User Experience Software | 9.2 (#3) | 7.8 (#18) |
| Headquarters | London, United Kingdom | Innsbruck, Austria |
| Integrations | The integrations marketplace lists User Interviews, Figma and Rally connections. | Smaply lists integrations and embeds including Qualtrics, Tableau, Monday.com, OneDrive, Google Docs, SharePoint, Google Sheets, Linear, Trello, Azure DevOps, Asana, and Jira. |
| Security | Ballpark lists EU hosting, GDPR compliance, SAML-based SSO, SOC 2 Type II, multi-layer encryption and user permissions as security features. | Smaply states that it is ISO 27001:2022 certified, SOC 2 Type II audited, and GDPR and DSGVO compliant. |
| Support | Enterprise includes training, onboarding and research services support; Enterprise for Agencies adds tailored support for individuals or small teams commissioning external research. | Free and Repository plans include self-service helpdesk support; Framework includes helpdesk and email support with a stated 24-hour response time. |
Plans
Ballpark
- Free TrialFree
- Participant recruitmentPriced on request
- Starter$125 a month
- Business$229 a month
- EnterprisePrice not published
- Enterprise for AgenciesPriced on request
- Enterprise PlatformPriced on request
In their own words
Smaply
Smaply is a web platform that brings customer research, journey maps, and metrics together to help teams prioritize customer-experience improvements. Journey maps support eleven lane types, drag-and-drop stages and cards, emotion charts, live data, images, embeds, and planning cards. Maps have autosave, version history, bulk updates, and live links that display the latest version. Smaply AI can draft maps from descriptions and extract quotes, sentiment, and themes from research transcripts; the Governance plan includes Research Hub. Teams can comment on map cards and use admin, editor, and viewer roles, although viewer access depends on the plan. Listed integrations and embeds include Qualtrics, Tableau, OneDrive, Google Docs, SharePoint, Google Sheets, Linear, Trello, Azure DevOps, Asana, and Jira. Smaply states it is ISO 27001:2022 certified, SOC 2 Type II audited, and GDPR and DSGVO compliant. The Free plan is limited to one personal workspace, 10 maps, 10 personas, three advanced cards per map, and no viewer seats. Paid plans start at $38 a month per editor, billed yearly; the Free plan begins with a 14-day full-featured trial.