Benchmark by Brandwatch vs Brand24
Benchmark by Brandwatch
brandwatch.com
Brand24
brand24.comSide by side
| Figure | Benchmark by Brandwatch | Brand24 |
|---|---|---|
| Price from | — | $249/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 0 | 6 |
| Spec score · Social Monitoring | 6.1 (#22) | 9.3 (#1) |
| Spec score · Brand Intelligence Software | 6.1 (#29) | 9.2 (#1) |
| Founded | 2007 | 2011 |
| Headquarters | London, United Kingdom | Wrocław, Poland |
Plans
Brand24
- Individual$249 a month
- Team$349 a month
- Pro$499 a month
- Business$699 a month
- Enterprise$1,499 a month
- Enterprise$17,988 a year
In their own words
Benchmark by Brandwatch
Benchmark by Brandwatch has no write-up on Specifiction yet; its figures are above.
Brand24
Brand24 monitors conversations about brands, competitors, and topics across social media and the wider web. It tracks mentions across more than 25 million sources, including social networks, news sites, blogs, forums, review platforms, and podcasts. Coverage includes Facebook, Instagram, X, LinkedIn, Reddit, YouTube, TikTok, Twitch, Medium, and Quora. Analytics include sentiment analysis, influencer scoring, trend charts, Presence Score, reach, engagement, and topic analysis; AI tools include Insights, Events Detection, Brand Assistant, and Smart Context Search. Alerts can go to email, Slack, Microsoft Teams, in-app notifications, or mobile push. Reports can be produced in PDF, CSV, PPTX, and Excel formats, with daily and weekly options. It offers Android, iOS, web, desktop, and API access; the installable app requires an internet connection. Individual costs $199 per month billed annually and includes three keywords. A 14-day trial is available, but there is no free plan.