Benchmark by Brandwatch vs Sprout Social
Benchmark by Brandwatch
brandwatch.com
Sprout Social
sproutsocial.comSide by side
| Figure | Benchmark by Brandwatch | Sprout Social |
|---|---|---|
| Price from | — | $79/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | — |
| iOS | — | Yes |
| Android | — | Yes |
| Plans published | 0 | 6 |
| Spec score · Social Monitoring | 6.1 (#22) | 8.3 (#8) |
| Spec score · Social Media Marketing | 6.1 (#31) | 8.3 (#15) |
| Spec score · Social Media Analytics Software | 6.1 (#34) | 8.2 (#10) |
| Founded | 2007 | 2010 |
| Headquarters | London, United Kingdom | Chicago, Illinois, United States |
Plans
Sprout Social
- Essentials$79 a month
- Standard$199 a month
- Professional$299 a month
- Advanced$399 a month
- EnterprisePriced on request
- Essentials Monthly$99 a month
In their own words
Benchmark by Brandwatch
Benchmark by Brandwatch has no write-up on Specifiction yet; its figures are above.
Sprout Social
Sprout Social brings social accounts, messages and team workflows into one social media management platform. Its consolidated inbox and collaboration tools support shared work, while approval workflows help teams review activity. Supported networks include X, Facebook, TikTok, LinkedIn, Instagram, Pinterest, YouTube, Bluesky, Threads and WhatsApp. Essentials and Standard provide five social profiles per seat; Professional and Advanced provide unlimited profiles. Analytics report profile-level and post-level performance, and AI features assist with replies and posts, including Trellis agent capabilities. Premium Analytics and Listening are add-ons available to Standard and higher plans. Annual-billed pricing starts with Essentials at $79 per seat per month; Standard is $199, Professional $299 and Advanced $399 per seat per month. Essentials is also available for $99 per seat per month with monthly billing. There is no free plan, but a 30-day trial is offered. Mobile apps are available for iOS and Android. Advanced includes the Sprout API and Helpdesk integrations; Enterprise has tailored plans, dedicated SSO setup and priority support.