Sprout Social
sproutsocial.com
What it is
Sprout Social brings social accounts, messages and team workflows into one social media management platform. Its consolidated inbox and collaboration tools support shared work, while approval workflows help teams review activity. Supported networks include X, Facebook, TikTok, LinkedIn, Instagram, Pinterest, YouTube, Bluesky, Threads and WhatsApp. Essentials and Standard provide five social profiles per seat; Professional and Advanced provide unlimited profiles. Analytics report profile-level and post-level performance, and AI features assist with replies and posts, including Trellis agent capabilities. Premium Analytics and Listening are add-ons available to Standard and higher plans. Annual-billed pricing starts with Essentials at $79 per seat per month; Standard is $199, Professional $299 and Advanced $399 per seat per month. Essentials is also available for $99 per seat per month with monthly billing. There is no free plan, but a 30-day trial is offered. Mobile apps are available for iOS and Android. Advanced includes the Sprout API and Helpdesk integrations; Enterprise has tailored plans, dedicated SSO setup and priority support.
Spec sheet
- Supported networks
- Facebook, X, Instagram, LinkedIn, Threads, Pinterest and TikTok are listedRead 27 Sep 2026 · sproutsocial.com
- Free plan
- NoRead 20 Sep 2026 · sproutsocial.com
- Integrations
- Advanced includes the Sprout API and Helpdesk integrationsRead 27 Sep 2026 · sproutsocial.com
- Customer support
- Support resources include Help center, FAQs and System statusRead 27 Sep 2026 · sproutsocial.com
- Headquarters
- Chicago, Illinois, United StatesRead 28 Sep 2026 · sproutsocial.com
- Founded
- 2010Read 28 Sep 2026 · sproutsocial.com
- Admin controls
- Enterprise includes dedicated SSO setup service and priority supportRead 27 Sep 2026 · sproutsocial.com
- AI features
- AI assists with replying, posting and Trellis agent capabilitiesRead 27 Sep 2026 · sproutsocial.com
- Analytics features
- Analytics support profile-level and post-level performance reportingRead 27 Sep 2026 · sproutsocial.com
- Analytics level
- basicRead 20 Sep 2026 · sproutsocial.com
- Annual billing
- The pricing page states annual billingRead 27 Sep 2026 · sproutsocial.com
- Approval workflow
- YesRead 20 Sep 2026 · sproutsocial.com
- Company identity
- The site identifies the company as Sprout Social, Inc.Read 27 Sep 2026 · sproutsocial.com
- Creator discovery
- Influencer Marketing can search more than 10 million social profilesRead 27 Sep 2026 · sproutsocial.com
- Customer base
- More than 30,000 brands use Sprout SocialRead 27 Sep 2026 · sproutsocial.com
- Free tier
- No free plan is listed; the page offers a free trialRead 27 Sep 2026 · sproutsocial.com
- Free trial
- 30-day trial with no credit card requiredRead 27 Sep 2026 · sproutsocial.com
- Influencer plan
- Influencer Marketing requires no Sprout planRead 27 Sep 2026 · sproutsocial.com
- Listening availability
- Premium Analytics and Listening are add-ons available to Standard and higherRead 27 Sep 2026 · sproutsocial.com
- Security resources
- The site provides Security and Trust Center resourcesRead 27 Sep 2026 · sproutsocial.com
- Social accounts
- 5Read 20 Sep 2026 · sproutsocial.com
- Social inbox
- YesRead 20 Sep 2026 · sproutsocial.com
- Social profiles
- Standard and Essentials include 5 social profiles; Professional and Advanced are unlimitedRead 27 Sep 2026 · sproutsocial.com
- Supported apps
- Mobile apps are included for iOS and AndroidRead 27 Sep 2026 · sproutsocial.com
- Supported networks
- X,Facebook,TikTok,LinkedIn,Instagram,Pinterest,YouTube,Bluesky,Threads,WhatsAppRead 20 Sep 2026 · sproutsocial.com
- Team collaboration
- Plans include consolidated inbox and collaboration toolsRead 27 Sep 2026 · sproutsocial.com
Plans and prices
Strong points and limits
Strong points
- Supports ten named social networks.
- Consolidated inbox and collaboration tools are included.
- Approval workflows support team review.
- iOS and Android apps are available.
Limits
- No free plan is listed.
- Annual Essentials costs $79 per seat per month.
- Listening and Premium Analytics are add-ons.
Who it suits
Sprout Social suits teams managing multiple social networks that need shared inbox, collaboration and approval workflows. Its higher tiers may fit teams that need unlimited profiles or API and Helpdesk integrations.
Verdict
Sprout Social combines cross-network account management with team workflows and performance reporting. Compare the per-seat prices and profile limits, and account for add-on analytics where needed.
Where Specifiction places it
- Social Media Management Tools#11 of 1459.0
- Social Media Advocacy Software#9 of 468.3
- Employee Advocacy Software#6 of 248.3
- Social Media Monitoring & Listening Software#7 of 268.3
- Social media schedulers#7 of 268.9
- Social Media Analytics Software#10 of 358.2
- Social Monitoring#8 of 248.3
- Social Media Customer Service Software#16 of 418.3
- Social Media Management - Enterprise Software#9 of 238.3
- Social Media Marketing#15 of 338.3
- Social Media Scheduling Software#21 of 438.2
- Social Media Management - Midmarket Software#17 of 328.2