BetterWorld vs EverTrue

BetterWorld is web-based fundraising software for nonprofits and other community-serving organizations. Its tools include standard donations, donation forms, auctions, events and ticketing, giveaways and raffles, peer-to-peer fundraising, crowdfunding, paddle raises, impact giving, a-thons, and donor management. Plans include all fundraising tools, unlimited campaigns, and unlimited teammates. A donor system organizes donations, interactions, and insights; checkout supports cards, digital wallets, and bank transfers online or at events. BetterWorld lists more than 5,000 integrations, including native connections to Stripe, PayPal, Venmo, Apple Pay, Google Pay, HubSpot, Salesforce, DonorPerfect, and Blackbaud, plus Zapier integrations such as Mailchimp and Google Sheets. The platform states that it is PCI-compliant, uses bank-level encryption, and does not sell donor data. A free plan is available. Partner costs $1,550 a year and Keystone costs $5,950 a year, both billed annually. Standard payment processing fees of 1.5%-2.9% + $0.30 apply; donors can choose to cover them.

EverTrue is alumni relations software for educational institutions that need to track and communicate with alumni. Profiles can combine information about Facebook engagement, event attendance, career progress, interests and giving. Users can segment alumni with more than 80 filters, while dynamic engagement scores track interactions with Facebook pages and posts. TrueView adds career information and job changes to profiles. The product also supports event and volunteer management, with mobile access to alumni information. Named integrations include Eventbrite, Emma, Graduway, ThankView and Hustle; CRM integrations include Salesforce, Blackbaud CRM, Raiser’s Edge NXT, Workday, Peoplesoft and Jenzabar. Access is available on Android, iOS and web. EverTrue says it takes reasonable administrative and technical steps to protect personal data but cannot guarantee absolute security. It also says Google API data is not shared with AI models or used to train generalized AI or machine-learning models. Pricing is on request, and each product has its own price point. The company was founded in 2010 and is headquartered in Boston.