EverTrue
evertrue.com
What it is
EverTrue is alumni relations software for educational institutions that need to track and communicate with alumni. Profiles can combine information about Facebook engagement, event attendance, career progress, interests and giving. Users can segment alumni with more than 80 filters, while dynamic engagement scores track interactions with Facebook pages and posts. TrueView adds career information and job changes to profiles. The product also supports event and volunteer management, with mobile access to alumni information. Named integrations include Eventbrite, Emma, Graduway, ThankView and Hustle; CRM integrations include Salesforce, Blackbaud CRM, Raiser’s Edge NXT, Workday, Peoplesoft and Jenzabar. Access is available on Android, iOS and web. EverTrue says it takes reasonable administrative and technical steps to protect personal data but cannot guarantee absolute security. It also says Google API data is not shared with AI models or used to train generalized AI or machine-learning models. Pricing is on request, and each product has its own price point. The company was founded in 2010 and is headquartered in Boston.
Spec sheet
- What it does
- EverTrue provides advancement, fundraising, alumni-engagement, prospect-research and donor-outreach software for educational institutions and nonprofits.Read 14 Oct 2026 · evertrue.com
- Purpose
- EverTrue alumni relations software helps educational institutions track and communicate with alumni.Read 3 Oct 2026 · evertrue.com
- Audience
- EverTrue describes its hosted fundraising services as serving K–12 schools, colleges, universities, nonprofits, and other entities.Read 3 Oct 2026 · evertrue.com
- Integrations
- Named integrations include Eventbrite, Emma, Graduway, ThankView, Hustle, Windfall, Facebook, LinkedIn and Zillow.Read 14 Oct 2026 · evertrue.com
- Security
- EverTrue says it takes reasonable administrative and technical steps to protect personal data, while noting it cannot guarantee absolute security.Read 3 Oct 2026 · evertrue.com
- Support
- EverTrue’s terms provide email support Monday through Friday, 8 a.m. to 5 p.m. Eastern Time during the subscription term.Read 3 Oct 2026 · evertrue.com
- Headquarters
- Boston, Massachusetts, United StatesRead 28 Sep 2026 · evertrue.com
- Founded
- 2010Read 28 Sep 2026 · evertrue.com
- Alumni profiles
- Profiles bring together information such as Facebook engagement, event attendance, career progress, interests, and giving.Read 3 Oct 2026 · evertrue.com
- API integration
- Raiser’s Edge NXT Data Sync connects through a secure API key and uses Blackbaud Sky APIs to extract and transform CRM data.Read 14 Oct 2026 · evertrue.com
- Career data
- EverTrue supplies current company, job-title and location information and offers human-verified Career Moves updates.Read 14 Oct 2026 · evertrue.com
- Career insights
- TrueView provides career information and job changes for alumni profiles.Read 3 Oct 2026 · evertrue.com
- Company founding and headquarters
- Gartner lists EverTrue as founded in 2010 and headquartered in Boston, United States.Read 14 Oct 2026 · gartner.com
- Company history
- EverTrue says it was founded in 2010 by Brent Grinna.Read 3 Oct 2026 · evertrue.com
- Company legal name
- Crunchbase lists the legal name as EverTrue, Inc., with active private for-profit status.Read 14 Oct 2026 · crunchbase.com
- Company size
- Gartner lists 51–200 employees, while Crunchbase lists a 51–100 headcount range.Read 14 Oct 2026 · gartner.com
- Constituent profiles
- TrueView profiles combine refreshed engagement, career, wealth, interests and social-media information into constituent records.Read 14 Oct 2026 · evertrue.com
- CRM integrations
- The company lists integrations with Salesforce, Blackbaud CRM, Raiser’s Edge NXT, Microsoft Dynamics 365, Workday, PeopleSoft, Oracle/FRS, NetSuite, Jenzabar and Ellucian systems.Read 14 Oct 2026 · evertrue.com
- Data Sync
- Data Sync performs nightly automated pulls and exports, reducing manual SFTP or scheduled-file work for supported CRM data.Read 14 Oct 2026 · evertrue.com
- Documentation and support
- The Help Center provides basics, implementation, integrations, troubleshooting, tutorials, webinars, strategy guides and EverTrue University links.Read 14 Oct 2026 · help.evertrue.com
- DonorSearch acquisition
- EverTrue announced its acquisition of DonorSearch on September 4, 2025, combining donor intelligence with engagement and AI capabilities.Read 14 Oct 2026 · prnewswire.com
- Events and volunteers
- The alumni relations product supports event management and volunteer management.Read 3 Oct 2026 · evertrue.com
- Facebook engagement
- The platform tracks likes and comments on an organization’s Facebook pages and supports Facebook-based engagement scoring.Read 14 Oct 2026 · evertrue.com
- Interests database
- TrueView profiles expose more than 1,400 searchable donor interests derived mainly from online activity.Read 14 Oct 2026 · evertrue.com
- Investors
- Crunchbase identifies Bain Capital Ventures and University Ventures among EverTrue’s backers and lists 10 investors overall.Read 14 Oct 2026 · crunchbase.com
- Licence
- The terms describe EverTrue technology as proprietary and prohibit sublicensing, modification, derivative works and reverse engineering.Read 14 Oct 2026 · evertrue.com
- Limit: Boolean segmentation
- A Capterra reviewer says the product lacks full Boolean logic for segmentation, requiring workarounds to combine lists.Read 14 Oct 2026 · capterra.com
- Limit: mobile parity
- A Capterra reviewer reports that the iOS app has not kept pace with features available in the web version.Read 14 Oct 2026 · capterra.com
- Limit: reporting and entities
- The Gartner reviewer says relationship management is weaker for corporate and foundation prospects and reporting lacks deeper drill-down detail.Read 14 Oct 2026 · gartner.com
- Limit: shared-segment criteria
- A Software Advice review reports that some criteria do not carry into shared segments and that coded limits required vendor adjustments.Read 14 Oct 2026 · softwareadvice.com
- Mobile access
- EverTrue offers mobile access to constituent information for fundraisers working away from their desks.Read 14 Oct 2026 · evertrue.com
- Outreach channels
- EverTrue’s donor tools support personalized video, email, text and direct-mail outreach with templates and engagement tracking.Read 14 Oct 2026 · evertrue.com
- PCI limitation
- The terms state that EverTrue does not comply with PCI DSS and prohibit uploading payment-card information.Read 14 Oct 2026 · evertrue.com
- Praise: field work
- Software Advice reviewers praise trip planning, mapping nearby prospects and accessing donor information while traveling.Read 14 Oct 2026 · softwareadvice.com
- Praise: mobile productivity
- Apple reviewers praise quick donor lookup, mapping, trip planning, list management and responsive support for mobile fundraising.Read 14 Oct 2026 · apps.apple.com
- Praise: usability and support
- Capterra reviewers repeatedly praise ease of use, responsive customer success and close collaboration on requested features.Read 14 Oct 2026 · capterra.com
- Privacy and AI
- The privacy policy says user data received from Google APIs is not shared with AI models or used to train generalized AI or machine learning models.Read 3 Oct 2026 · evertrue.com
- Rating on Apple App Store
- 4.8 out of 5 from 181 ratingsRead 14 Oct 2026 · apps.apple.com
- Rating on Capterra
- 4.8 out of 5 from 63 reviewsRead 14 Oct 2026 · capterra.com
- Rating on G2
- 4.6 out of 5 from 253 reviewsRead 14 Oct 2026 · g2.com
- Rating on Gartner Peer Insights
- 3.0 out of 5 from 1 reviewRead 14 Oct 2026 · gartner.com
- Rating on GetApp
- 4.8 out of 5 from 63 reviewsRead 14 Oct 2026 · getapp.com
- Security obligations
- Terms require commercially reasonable safeguards and incident response, and incorporate data-processing addenda for personal information and GDPR.Read 14 Oct 2026 · evertrue.com
- Security statement
- EverTrue says it uses reasonable administrative and technical safeguards but does not guarantee absolute internet security.Read 14 Oct 2026 · evertrue.com
- Segmentation
- Signal provides more than 80 filters for targeted alumni and donor lists.Read 14 Oct 2026 · evertrue.com
- Signal AI
- Signal uses AI to summarize donor profiles, suggest follow-up actions and help draft outreach messages.Read 14 Oct 2026 · evertrue.com
- Social engagement
- The product tracks alumni interactions with Facebook pages and posts and supports dynamic engagement scores.Read 3 Oct 2026 · evertrue.com
- System requirements
- The iOS app requires iOS 16 or later; its Mac compatibility requires macOS 13 or later and an Apple M1 chip or newer.Read 14 Oct 2026 · apps.apple.com
- ThankView merger
- EverTrue announced a merger with ThankView in October 2021, backed by a strategic majority investment from Rubicon Technology Partners.Read 14 Oct 2026 · evertrue.com
- Volunteer management
- The alumni-relations product includes volunteer-management capabilities.Read 14 Oct 2026 · evertrue.com
- Wealth insights
- Windfall integration can refresh net worth, life events, assets and philanthropic interests.Read 14 Oct 2026 · evertrue.com
Plans and prices
Strong points and limits
Strong points
- More than 80 filters for alumni segmentation
- Profiles include career, interests, event and giving information
- Event and volunteer management included
- Available on Android, iOS and web
- Named integrations include major CRM platforms
Limits
- No free plan
- Pricing is available on request
- EverTrue cannot guarantee absolute security
Who it suits
EverTrue is suited to schools, colleges, universities and other organizations managing alumni relationships. Its event, volunteer and fundraising capabilities may also suit teams coordinating alumni engagement and giving.
Verdict
EverTrue combines alumni profiles, segmentation, engagement scoring and event management with mobile access and named CRM integrations. Prospective buyers need to request a quote, and the company notes that it cannot guarantee absolute security.
Where Specifiction places it
- Nonprofit Fundraising Software#14 of 488.2
- Nonprofit Donor Prospecting Software#6 of 198.2
- Donor Management Software#11 of 348.1
- Alumni Management Software#8 of 238.0