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Bing Webmaster Tools vs SEO PowerSuite

Bing Webmaster Tools

bing.com

SEO PowerSuite

link-assistant.com

Side by side

FigureBing Webmaster ToolsSEO PowerSuite
Price fromFree$29.08/mo
Free planYesYes
Free trial—Yes
Open source——
WebYes—
Windows—Yes
macOS—Yes
Linux—Yes
APIYesYes
Plans published18
Spec score · SEO tools8.5 (#29)9.3 (#5)
API accessYesYes
Backlink analysisYesYes
Competitor researchYesYes
Free planYesYes
Keyword researchYesYes
Rank trackingYesYes
Site auditYesYes
SupportBing provides a Webmaster Help Center with feature documentation and guidance for common indexing, SEO, and site-management questions.Official support is offered through live support, tickets, in-software requests, tutorials, webinars and training materials.

Plans

Bing Webmaster Tools

  • FreeFree

Bing Webmaster Tools pricing →

SEO PowerSuite

  • FreeFree
  • Professional$349 a year
  • Enterprise$599 a year
  • Max$899 a year
  • FreeFree
  • Professional$349 a year
  • Enterprise$599 a year
  • Max +$899 a year

SEO PowerSuite pricing →

In their own words

Bing Webmaster Tools

Bing Webmaster Tools helps site owners examine and improve how their pages appear in Bing search results. Search Performance reports clicks, impressions, and keyword phrases for up to six months of data. URL Inspection covers crawling, index status, SEO errors, and markup, and can display a page as Bingbot sees it. Site Scan checks for common technical SEO issues; the Backlinks report lists referring pages, domains, and anchor texts and supports comparison with up to two other sites. Sitemaps can be submitted as XML Sitemap, RSS, Atom, or plain text URL files. IndexNow lets webmasters notify Bing and other named search engines about new or updated pages. Its AI Performance public preview provides citation insights for Microsoft Copilot, Bing AI-generated summaries, and select partner integrations. Sites require ownership verification. The free service is available on web and through an API, with a limit of 1,000 sites per account. Bing says its legacy SOAP and POX APIs will be retired on August 31, 2026, and directs users to REST APIs.

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SEO PowerSuite

SEO PowerSuite combines keyword research, rank tracking, site audits, backlink analysis, and competitor research. API access is listed, and API is the specified platform. The suite is offered on a freemium basis, with a free tier available for as long as you want. That tier is limited to one project, 500 URLs, 1,100 backlinks, and one competitor per project. Professional costs $349 a year and lists unlimited projects and keywords, five competitors per project, a 216M-keyword database, and a 6.5T backlink index. Enterprise costs $599 a year, while Max costs $899 a year; both list unlimited projects and keywords, 40 competitors per project, and the same database and index sizes. The maker is SEO PowerSuite, founded in 2004 and headquartered in Nicosia, Cyprus. Its website is link-assistant.com. The stated plan details make the differences in project, competitor, keyword, and backlink capacities explicit, while all paid options are billed annually.

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