Bitly Link-in-bio vs Later Linkin.bio
Bitly Link-in-bio
bitly.com
Later Linkin.bio
later.comSide by side
| Figure | Bitly Link-in-bio | Later Linkin.bio |
|---|---|---|
| Price from | $10/mo | $18.75/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 4 |
| Spec score · Link-in-Bio Tools | 9.2 (#2) | 9.1 (#4) |
| Spec score · Link-in-bio tools | 8.8 (#6) | 9.2 (#3) |
| Analytics | The product tracks total views and clicks plus the devices, referrers, and locations driving traffic. | Link in Bio reports clicks and visits, with page-view location data and plan-dependent historical retention. |
| Email capture | No | Pages can collect email addresses directly or embed a Mailchimp form. |
| Founded | 2008 | 2014 |
| Free plan | Yes | No |
| Headquarters | New York, USA | Vancouver, Canada |
| Security compliance | Bitly's security center lists SOC 2 Type 2, CCPA, and GDPR compliance resources. | Later’s Trust Center lists ISO/IEC 27001 and SOC 2 Type 1 and Type 2 compliance materials. |
| Sell products | No | No |
| Paid from | 10 | 18.75 |
| Support | Bitly directs users to its Help Center for support and offers Enterprise sales contact and priority support options. | Support is provided through the Help Center, chatbot/community channels, email responses and priority response on Scale. |
Plans
Bitly Link-in-bio
- FreeFree
- Core$10 a month
- Growth$29 a month
- Premium$199 a month
- EnterprisePriced on request
Later Linkin.bio
- FreeFree
- Starter$18.75 a month
- Growth$37.50 a month
- Scale$82.50 a month
In their own words
Bitly Link-in-bio
Bitly Link-in-bio has no write-up on Specifiction yet; its figures are above.
Later Linkin.bio
Later Linkin.bio is a customizable mini web page for Instagram, TikTok, and Snap profiles that makes social content clickable and easier to find. Pages can use custom buttons, backgrounds, text colors, themes, featured media, and scrollable banners. The tool can attach URLs to Instagram, TikTok, and Snap posts; Growth and Advanced plans can add up to five links per Instagram post. The Free plan provides one social link of each type, unlimited buttons, one link per Instagram post, and up to three months of click data, and displays a Later-branded banner. A Mailchimp integration lets users collect email subscribers. Starter features include custom title tags and meta descriptions for search engines. Link in Bio works with personal, creator, and business Instagram profiles, while adding a bio link on TikTok requires a TikTok Business account with more than 1,000 followers. Later Linkin.bio is available on web, iOS, and Android, and Later’s mobile app can be used to edit the page on the go. It is part of Later, which is based in Vancouver and was founded in 2014. Pricing is part of Later, from 18.75 per month.